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Cringely on P2P 284

rrwood writes "The latest Cringely is out. In it, Bob give his take on P2P and Big Media and where it's all going. Nothing new there, but as usual, the interesting part is what SlashDotters will say here afterward."
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Cringely on P2P

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  • by Anonymous Coward
    This is a complete and total non-story, even according to the "story."

    Nothing new there, but as usual, the interesting part is what SlashDotters will say here afterward.

    It's like if I invite you over for dinner, don't serve it, and then say "The best part of dinner is the discussion during the meal." Something is missing!
  • Scaling (Score:2, Insightful)


    Is P2P still alive? I gave up using it when Napster started collapsing under its own weight. This was before it got shutdown through the courts, of course.

    As the number of nodes increased, searches took longer and longer until they just started timing out and failing altogether.

    Until P2P developers solve these tricky problems, I don't see how P2P can resurrect itself.
    • by Anonymous Coward
      They kept every user's file listing on a central server(s).
    • Comment removed (Score:4, Informative)

      by account_deleted ( 4530225 ) on Friday November 29, 2002 @10:23PM (#4782106)
      Comment removed based on user account deletion
    • Out of the loop (Score:4, Informative)

      by Anonymous Coward on Friday November 29, 2002 @10:25PM (#4782113)
      Man are you ever out of it.

      Kazza has about 3 million users on anytime of the day. more than the total napster users at it's peak. Way more.

      Plus Winmx, Grokster, soulseek and about 20 others. And all of em have linux or Mac clients!

      P2P will be impossible to stop in any real way sort of bandwith capping.
      • Re:Out of the loop (Score:2, Insightful)

        by SN74S181 ( 581549 )
        Per-byte metered bandwidth would do a lot to stop P2P.

        Who's gonna want to pay for someone else uploading over their wire?
    • "This is not the network you're looking for." Well, P2P networks get to live as long as they stay hidden enough for the in-the-know only, once they get printed on the front page of newspapers the RIAA lawyers will just have to follow the trail of the 13 year old N-Stink fans. It's all in the balance, they need enough users to have good content, but not too many that they start showing up in the RIAA radar.

      KaZaA seems to be thriving, there's eDonkey, Gnutella, and numerous others [zeropaid.com].
    • Re:Scaling (Score:4, Insightful)

      by TekReggard ( 552826 ) on Friday November 29, 2002 @10:29PM (#4782133)
      First, response to your Question:

      P2P is alive and kicking. Kazaa, Morpheus if its still going, WinMX, Kazaalite, blah blah blah. Its all still out there. People are still sharing files. But there are other forms of P2P. Gaming companies are now creating P2P downloads so they can alleviate bandwidth issues by pointing you to another person who has the same file, instead of their overloaded servers.

      Secondly, Buhahaha state the obvious! Go Cringely Go!

      "Forgetting for the moment that some of these media people are greedy pond dwellers, let's ask the important question -- how are peer-to-peer file sharing systems going to replace $100 million movies? Peer-to-peer systems can share such movies, but since there is no real peer-to-peer business model that can generate enough zeroes, such systems are unlikely to finance any epic films.

      Well, right there we have a problem. People LIKE epic films, but even with the best editing and animation software, there is no way some kid with a hopped-up Mac or PC is going to make "Terminator 4." One can only guess, then, that people will continue to go to movies and eat popcorn and watch on the big screen despite how many copies of Divx there are in the world."

      Thats it right there. What are they worried about if they're still selling 47 Million $ in Box Office Ticket Sales on the first 3 days of Harry Potter, or whichever movie it was that had made some tremendous ammount of cash... Why spend so much money fighting P2P when they could embrace it for completely different Ideas like gaming companies and even some slash movie websites have done.

    • Um. I know of one popular P2P app where what you describe is an issue: the original Gnutella. (And possibly the new Gnutella, I haven't had a look at that one yet, but chances are they worked on the issue.)

      Searching time certainly never was an issue in Napster, in fact, Napster was probably the P2P app where searching was fastest. IIRC, all the file lists of the clients were transmitted to a global server (or rather a cluster thereof), which then looked up requests in its database. So you had a single point where all the organisation went together, and consequently a single point of failure.
      Modern networks like Fasttrack and eDonkey distribute this task, too. Fasttrack dynamically allocates certain client computers as "supernodes", which work as local servers other clients send their file lists and search requests to (so FastTrack is basically both P2P file sharing and indexing). EDonkey, on the other hand, has a dedicated server app which a number of people have set up, and to which client computers connect. In both cases, servers redirect search queries to other servers, so you get a number of results (basically) at once, and after some time more and more. This can take a while, but still never long enough to be bothersome, really. It doesn't make the system fail, either.

    • I think Shareaza using the G2 network is the most promising P2P right now.

      Kazaa is about to be shut down, and I think Shareaza is going to be the next big thing.

      P2P is still alive, Audio Galaxy and Morpheus took over after Napster died, then Morpheus died and Kazaa took over, soon Audio Galaxy died and now we have E-Donkey and Kazaa, when these two die, I expect Shareaza to take over, if not sooner.

  • by VirexEye ( 572399 ) on Friday November 29, 2002 @10:22PM (#4782101) Homepage
    Nothing new there, but as usual, the interesting part is what SlashDotters will say here afterward - P2P is just a technology and P2P networks shouldn't be shut down - The RIAA sucks - I will say I will pay for music when the price is fair and I can do whatever I want with it - What about OGG vorbis? - My underpants smell as they have not been changed in 2 weeks
  • by ender's_shadow ( 302302 ) on Friday November 29, 2002 @10:22PM (#4782102) Homepage
    "And text, well, text is even worse because it is easiest of all to steal. " The problem w/ this is that p2p networks aren't being used to trade text. they're being used to trade movies and music. so, while p2p may have the power to kill text publishing (given his parasite assumption, which is the most interesting and insightful part of the article), it doesn't have the interest.
    • He's not speaking in the context of P2P when he mentions print piracy.

      And text, well, text is even worse because it is easiest of all to steal. My columns are published in newspapers and websites and handed-in as college essays all over the world and there is almost nothing I can do about it because tracking down the perps costs me more than does their crime. From the perspective of the established publishers, there is also the horrible possibility that people might actually come to prefer material they find for free on the Internet -- not just pirated material but even original material. This column, after all, is free, and my Mother claims to find some value in it from time to time.
    • Well, I would be one to steal text over p2p.

      I often spend my Saturdays out in the wilderness, crouched up against a tree, reading a wonderful novel on my battery powered laptop using wordpad. Ahh yes, it is so practical... Quotes like this guy's make me wish we could somehow mod down news articles. (-1, Lost Track of Reality).

      • I have friends who read books (from Project Gutenberg) on their Palms while commuting. It's certainly not as silly an idea as you make out.

        Anyway, there are many reasons why mainstream p2p book sharing hasn't caught on in a big way yet: the fact that not everyone owns a Palm yet, the fact that they're still a poor interface for novel reading compared to a book (as you point out), the fact that the existing distribution format (books again) is much harder to "rip" than CDs are, for example... I wouldn't like to rule it out in the future though. In fact, I'd go further and say that I'd be surprised if p2p book sharing *didn't* become a problem for the publishing industry.

  • to the point where nobody will want to mess with it. ISPs can filter and throttle traffic. College campuses are already doing this. I wouldn't be surprised to see large scale ISPs doing this as well. If not because "bandwidth is expensive" but due to the fact that the "common carrier" ground that ISPs are standing on is becoming less sound.
    • And when people just re-configure P2P apps to run on port 80?
      • A lot of current ISPs filter port 80 incoming. It wouldn't matter. If everyone has port 80 filtered, then none of the p2p programs would be able to connect to each other.
        • But you can never filter port 80 outbound, and you can never filter high ports in return. Use the HTTP ports backwards, and you can't close those ports without blocking web browsers.

          AIMster was shut down by lawsuit, but nothing prevents another service piggy-backing a ride on AIM, or any other software that allows file sharing.

          One of the most popular file sharing services at some colleges is simply the Windows Network Neighborhood. Some people are even sharing their whole hard drive without knowing it!

          Fact is, whenever you have the ability to transmit files, you have the ability to transmit illegal files. IP is a P2P protocol by its nature. There's no way you can block illegal sharing without seriously reworking the 'net.
        • Unless they could block all the ports, one can always find way out.

          I'm tunnelling thru the corporate firewall at time of browsing and posting, thru port 443, via their proxy 8088. :)
      • by SwedishChef ( 69313 ) <craig@networkessentials . n et> on Friday November 29, 2002 @11:04PM (#4782243) Homepage Journal
        In order to have P2P there has to be at least one person serving the data... it doesn't matter what port it's on if all the packets outbound are capped at 56k then P2P will collapse. And as far as port 80 goes, simply denying every packet inbound to port 80 (or 25 or 22 or 23 or whatever) except those addressed to previously approved static IP addresses would make connecting to a "server" damn difficult.

        The advent of P2P may prove to be even more damaging to those of us who simply run our own mail servers or ssh in from work to check on data on our home computers. It could provide the impetus for ISPs to just deny any and all connections except "established" connections. Or, worse yet, go NAT.

        In fact, lots of ISPs would love to implement NAT just to avoid the hefty costs involved in having a stable of real IP addresses for their users. Implementing NAT would be an easy way to give all users a static IP (cross-checked against MAC address) and just turn down the bandwidth of those users who overuse what they pay for.

        So, if that happens you can add some gamers to the victims of P2P. Of course, since most P2P players are also gamers they'd just end up cutting their own throats. I can hear the whining on /. now.
        • In order to have P2P there has to be at least one person serving the data... it doesn't matter what port it's on if all the packets outbound are capped at 56k then P2P will collapse.

          if the isp capped my outbound traffic, then they wouldnt be fulfilling my terms of service for dsl.


          In fact, lots of ISPs would love to implement NAT just to avoid the hefty costs involved in having a stable of real IP addresses for their users. Implementing NAT would be an easy way to give all users a static IP (cross-checked against MAC address) and just turn down the bandwidth of those users who overuse what they pay for.


          well they can cap my upload speed at 128kb, since that is what i'm paying for. if i'm using 128kb up and they turn it down, i will just cancel and move over to stargate. they do this enough and they will loose alot of money. plus they will open them selves up to a class action suit since they were contracted to provide A and failed to provide A.

          this isnt whining. i'm simply paying for a service. if the choose not to provide it, i will move on to someone else.
      • Most universities that limit P2P do so with packet based filtering, which totally screws you based on the signature of the applications packets. I've heard they can tell which applications are which even over SSL, but I'm not 100% sure on that one. Regardless, this means that port swapping is totally innefective, as they'll just ban the whole application off the network.
    • by Space cowboy ( 13680 ) on Friday November 29, 2002 @10:48PM (#4782192) Journal
      At which point, you adopt a "spread-spectrum" approach to the data transmission. Chop each item up algorithmically into N blocks (so the split points can be determinable and reproducible across multiple servers), append metadata to the end of each block saying how to get the next from this, and encrypt each block with a key from the previous one. Use changing ports and servers (if it's a true P2P system) for access to each block.

      The ISP filtering s/w would have to be *damn* good :-)

      This doesn't cope with the blocking issue, so the "obvious" thing to do is to coerce the great unwashed into an involuntary P2P network using virus technology to steal bandwidth (disk & net).

      There'd be no nasty virus payload (the authors would want the machines to be operating smoothly). The virus might even patch and protect against other virii just to keep it only infected with the P2P s/w!

      If the virus can infect (ooh, say, IIS) then it could use HTTP as a transport without affecting normal behaviour.

      It's coming, or something like it. It's just a matter of time before the arms race really kicks in.

      Or then again, perhaps I've missed something obvious - it's very late over here in the UK :-)

      Simon.
  • by NewtonsLaw ( 409638 ) on Friday November 29, 2002 @10:23PM (#4782108)
    Check out this Aardvark Daily [aardvark.co.nz] column which shows another commentators view of just how silly the RIAA are for going after P2P network operators when, simply by adding a cheap card to your PC, you can get all the RIAA-sanctioned free top-20 music you want (at the equivalent of 200Kbps or better).

    How long before they realize that they're just bitching about cracks in the windows while the door has been left wide open??

    (yeah, I submitted this a few days ago and it was rejected -- but I'm not bitching ;-)
    • Well...there is a signifigant difference between me using KaZaA to sample the latest Aimee Mann cd, and some kid with a radio tuner sampling the latest carbon-copy studio swill. Specifically, with the radio route, you are still letting someone else control what you are exposed to, which is why this isn't nearly as good of an option for people who - I hope this doesn't shock anybody - actually don't like RIAA-sanctioned top 20-music ; )
    • Capturing a music vid or FM broadcast is now an extremely trivial job and the quality of the recording that results is every bit as good as those 128Kbps MP3 files that are so freely traded on P2P networks.

      Unless they mean 128Kbps MP3 files encoded by a retarded chimp on a 386 while smoking crack, I'd like to know where they got this futuristic alien space radio that sounds as good as a 128Kbps MP3. Where I come from (I affectionately call it "Planet Earth"), FM radio does not sound that good. It doesn't even sound as good as those internet radio streams that are at like 30-somethingKbps.
      • Replace your FM transistor radio with a decent FM stereo tuner and get an outside antenna. You have a surprise coming.

        With respect to 28Kbps MP3 files encoded by a retarded chimp on a 386 while smoking crack, I've heard plenty of those.

        Where are you getting your download music where you've never heard such? We all want to /. those networks and servers.

        The problem most of us have with FM radio is content, not audio quality. But if one is going to the trouble of looking for N'Sync or Backstreet Boys on Kazaa, one should start checking into tuner card specs NOW.

        • Try your local classical music station to hear FM at its best, they usually don't use drastic audio compression to make the sound seem louder.

          Or perhaps your local college or high school radio station. YMMV, of course.

          If you actually like Top 20 (as in no accounting for taste), try some audio processing software with dynamic range expansion capabilities, mess around, and see what you get.

          Analog FM is about 50Hz-15K with a dynamic range of about 40db IIRC... compare this with RealAudio or 128K MP3.

    • Digital audio delivery is piggy-backing it's way into your home through a box sitting around most of your TV... DirecTV, Dish Network, and almost all digital cable systems have about 40 128kbps-quality audio streams coming in... streaming Internet Radio, you've been replaced.

      The big difference? Music is always cheaper when somebody else is picking what track comes next. These digital music services aren't even allowed to release their playlists in advance... you will always have to pay for the right to hear the song you want to hear on your demand. In fact, newer versions of all of these services try to sell you CDs at higher prices than in the store.
    • It would be tragic irony if FM tuner cards on PCs were the source of the "illegally downloaded" audio the RIAA got those kids at the US Naval Academy busted for.

      Recording off FM radio is explicitly protected "fair use", not stealing, and as far as I know, this doesn't change because the recording media is a chunk of HD instead of analog audio tape.

  • Well.. (Score:3, Funny)

    by D-Cypell ( 446534 ) on Friday November 29, 2002 @10:25PM (#4782114)
    "Nothing new here, but as usual, the interesting part is what SlashDotters will say here afterward."

    Ok just a general chat then?

    Well he's a story that has all the enthusiasm of a valium addict

  • by GoatPigSheep ( 525460 ) on Friday November 29, 2002 @10:25PM (#4782117) Homepage Journal
    I didn't learn anything new from this, but I might as well write my comments on the issue, since you guys enjoy comments so much.

    Personally I find movie piracy to be good for the movie industry. I can search kazaa for divx's of movies, and if I like them, I go out and buy the DVD. There are no divx's that even come close to the quality of a dvd, and I cannot play divx's on my dvd player (I would rather watch movies on my 50 inch hdtv than my 17 inch flat pannel display!).

    Divx's are also good because if I see a 'bootleg' home-camara recorded version of a movie that is still in theatres, I can get an idea of wether it is good or not simply by judging audience reation. For instance for the latest star wars movie, you could see alot of people getting pissed off and leaving the theatre because the movie was crap. If you didn't know this, you might have gone to see that terrible excuse for a movie.
    • "Divx's are also good because if I see a 'bootleg' home-camara recorded version of a movie that is still in theatres, I can get an idea of wether it is good or not simply by judging audience reation. For instance for the latest star wars movie, you could see alot of people getting pissed off and leaving the theatre because the movie was crap. If you didn't know this, you might have gone to see that terrible excuse for a movie."

      I somehow doubt that the folks who run the movie industry would agree that this is good for the movie industry. In fact, they would even be correct in saying that pirating is losing them sales if they were to use this as an example. I highly doubt that they would ever use such an honest example, or that it would help to promote their cause, but that's a whole 'nother story.

      • by timeOday ( 582209 ) on Saturday November 30, 2002 @12:03AM (#4782384)
        I think this is a big issue in the whole matter. Giving up control. Companies try so hard to present everything with that shiny, deceptive sheen, and the actual product so rarely lives up to that.

        I remember walking home to my dorm room with a shrinkwrapped Visual C++ 4.2 educational edition. "Only" $80. I suspected somebody would see it in my bag and be envious or impressed. What a chump I was. A nerdy chump. Somehow, apt-getting that latest gcc revision doesn't give me that buzz. But neither would shelling out for the hologram, anymore.

        Just like when I was 14 and realized there wasn't really a 24x7 party going on down at radio station.

        I really hope I can teach my kids to see through all the crap at an early age, but it's not easy. Last night my wife asked my 4 year old what his favorite movie his. He said it was the new Little Mermaid movie - which he has NEVER SEEN. It could only have come from seeing commercials on the Disney Channel.

    • I can search kazaa for divx's of movies, and if I like them, I go out and buy the DVD.

      Yeah, but will you still do that when you can download them to .vob files and burn them to DVD-ROMs?

      • I can search kazaa for divx's of movies, and if I like them, I go out and buy the DVD.

        Yeah, but will you still do that when you can download them to .vob files and burn them to DVD-ROMs?

        But by the time this is possible, DVDs will be passe and they'll have some other storage medium that will enable the movie studios to bloat up movies so that they will once again take hours to download.
  • by simpl3x ( 238301 ) on Friday November 29, 2002 @10:26PM (#4782119)
    "But the same is not true for records. This is simply because technology has reached the point where amateurs can make as good a recording as the professionals. The next Christina Aguilera CD could be as easily recorded at her house (or mine) as at some big recording complex out on Abbey Road."

    it just so happens that i really like the music that tends to be made in garages, or basements, or lofts... isn't this as much about access to choices, as paying for those choices? and, don't you think that these musicians might actually like to make money on their first recordings, as opposed to "waiting" for the labels to bequest riches? not to mention that rarely does money equate with artistic vision--second albums generally blow.

    Somebody has to pay, somebody has to be paid, but where does that leave the RIAA?
  • Cringely section? (Score:5, Interesting)

    by mcrbids ( 148650 ) on Friday November 29, 2002 @10:27PM (#4782124) Journal
    Why isn't there a "Cringely" icon for slashdot? It seems that every time he publishes something, it ends up here!

    Come on, guys!
    • "Why isn't there a "Cringely" icon for slashdot?"

      For the same reason they didn't follow my suggestion a while back about an MPAA/RIAA icon: They're too damned lazy. :)
      • I agree. I have two ideas for this icon:

        1. A picture of a big white ass taking a shit on the Constitution. His pants are down around his ankles and the pockets contain wads of money politicians with little price tags on them.

          OR
        2. That picture of the abacus->adding machine->computer, except backwards, since that's what these people want to do: take away computers to keep competition from hurting them.


        And I'm glad that other people are starting to realize that this isn't about piracy. It's about comptetition. I have been bleating about this for a year and most people ignore me. :) But just remember: the piracy debate is a big lie to cover up the fact that it's about taking away the machines that can compete with the industries. They want to use copyright to suppress speech and freedom. That's why you need to really limit the amount of money you give them or stop giving them money altogether. This whole P2P/Napster thing isn't really about and they won't stop until they have total control and you aren't allowed to express your thoughts and share them with other people without their consent.
    • by jsse ( 254124 ) on Friday November 29, 2002 @11:36PM (#4782322) Homepage Journal
      Why isn't there a "Cringely" icon for slashdot? It seems that every time he publishes something, it ends up here!

      I've been bothering with this for quite some time, and came up with the following 6 reasons to explain this phenomenon:
      1) He got a cool name.
      2) He writes in tone matches his name - paranoiac, suspicious, and - cringely
      3) His look matches his name - that cringely look - the look that can be find in Stephen King
      4) /. editors like Stephen King
      5) /. editors love any reference to the words 'Startrek', 'cringely' and 'Stephen King'.
      6) There's no 6th reason. Move along.

      (I'm aware that there's no such word 'cringely', but you got the idea....or not?)
  • by doowy ( 241688 ) on Friday November 29, 2002 @10:38PM (#4782160) Homepage
    This is simply because technology has reached the point where amateurs can make as good a recording as the professionals.
    This is not entirely true. I know two people who have small independant record labels, and let me tell you it is VERY expensive to put out albums even when the majority of work is done in-house. There are a lot of stages to making a good quality album - for example, mastering can cost thousands of dollars for a small collection of tracks. Mastering studios are in business for a reason - because the indi's cannot (for the most part) do this themselves.

    We're not that far from a time when artists and writers can distribute their own work and make a living doing so, which makes the current literary and music establishments a lot less necessary.
    I'd sooner compare a PC with great audio software to a typewriter of 50 years ago. And guess what.. 'literary establishments' are STILL necessary for widespread ditribution. The problem is really all in the distribution. Let's face it, if we wanted to we could affordably publish text in a comparible quality format to that of which appears in book stores today. The technology is certainly available, but it's not really replacing the big publishing/distributers at all.

    Also, the article has the tone "P2P is here to stay and nobody will ever be willing to pay for a P2P file-sharing service", which I somewhat agree with.. but he does not offer support for the above quote, specifically "and make a living doing so". It seems to contradict the overall tone - how can the indi's make a living distributing their own music if people are unwilling to pay for it? Please enlighten us.

    and because people won't take tablet computers with them to the bathroom.
    if I had a Tablet PC, I would! :)
    • "Also, the article has the tone "P2P is here to stay"

      That part I read the same as you.

      ""...and nobody will ever be willing to pay for a P2P file-sharing service", which I somewhat agree with.."

      I didn't get that from the article. It seemed to me he was saying that the crappy P2P that the xxAA companies will try to use to supplant working P2P models will fail be cause nobody would ever be willing to pay for those.

      I also don't agree with your feeling that people wouldn't pay at all for a decent P2P model of distribution. I know she's quoted a lot in the discussions of this stuff (but that's just because her writings are so well thought out), but Janis Ian's articles [janisian.com] (second article here [janisian.com]) talk a bit about possible ways of handling P2P distribution while still making a profit very intelligently.
    • I'd sooner compare a PC with great audio software to a typewriter of 50 years ago. And guess what.. 'literary establishments' are STILL necessary for widespread ditribution. The problem is really all in the distribution. Let's face it, if we wanted to we could affordably publish text in a comparible quality format to that of which appears in book stores today. The technology is certainly available, but it's not really replacing the big publishing/distributers at all.

      Aren't we ?

      You seem to be using the internet ... exactly what does it do ? Think about it for 20 secs.

      It's all but removed the necessity for books (you can find every piece of information you need on the internet), books are now bought not because you need them, but for COMFORT factor ("I like a physical book" type argument).

      I'd even go as far as saying that the internet has more choice, and often has better choices available (there is no book on php that matches www.php.net, there is no book on apache that matches it's website, there are no books on linux that match the linuxdoc site).

      There are hoards of novels available (did you bother to check kazaa for this type of thing ?).
    • by LostCluster ( 625375 ) on Friday November 29, 2002 @11:28PM (#4782306)
      The problem of physical distribution of all forms of media is effectively solved. We now live in a situation where media can hit the average home in multiple ways. What we need, is institutions to tell us what media is worth our attention, and what isn't. This is why /. is considered superior to other message boards, there's an innovative moderation system here, and even a meta-moderation system to keep the moderation system tuned right.

      That's what the indie artists of all kinds need right now. A service such as MP3.com that advertises them to a following of people. The problem is, of course, that any such service usually gets bought up by "big media" and we're back in the hole we started in.
  • by sgtsanity ( 568914 ) on Friday November 29, 2002 @10:39PM (#4782165)

    Frankly, after P2P file sharing has run its course, I expect the entertainment industry to still be here. However, it'll be a lot different. They'll transition from Goods, which can be digitally copied and redistributed, to Services, which (as of yet) are copy-proof. Expect to see the resurrection of theater. We've already seen it happen with an emphasis on live concerts in the music industry.

    The Industry will finally begin to understand that it's greatest asset it not the tangible, but the intangible.

    • They'll transition from Goods [...] to Services

      I see your idea, and I like the concept of having live theater as a really popular part our culture, but I think they'll transition from "goods" to "services" in another way. The "goods" they produce now aren't valuable - that is they are only pieces of media. There's a big price gap between a $1 blank cd-r and a $25 music cd. The valuable part of what they sell is the information encoded on that media which can be infinitely copied and doesn't behave like a regular physical good because it isn't a physical good.

      By finding talent, promoting it, channeling that talent into finding valuable combinations of ones and zeroes, recording those bits on compact discs, and distributing them all over the country, they're already providing a service. It's the recognition of this service as the core of the industry that will save them - people pay them for recording information onto CDs that can be bought, not for the CDs themselves. What they really need to do is work out a system of payment where they can produce a work and then hold it for "ransom" until consumers have paid a certain RIAA-specified total. If the total is met, the work is released. If the total is not met, the money is returned to those who paid it. The RIAA does not disappear, their economic position as promoter and risktaker stays intact, and everyone gets to keep their jobs.

      What about the freeloaders, or those that don't contribute to the release of a certain work, but listen to it anyway? Well, if they like it enough to pay towards the release of the next work by the same author, that's an extra sale. If they don't like it, that's exactly the kind of person who wouldn't have bought a cd under the old model. What's to stop the RIAA from setting rediculously high "ransom" totals? Only the same thing that stops them from pricing CDs at $60.00 now. What's to stop consumers from repeatedly not meeting totals to drive down future ransom totals? Only the same thing that stops them from organizing boycotts of CDs to drive down prices today.

      [...] Services, which (as of yet) are copy-proof.

      "Production of new art" services will always be "copy-proof". The reason we're having this "problem" with piracy right now is that information must be un-copy-proof the same way that matter must react to the presence of other matter through the force of gravity. It's a fundamental fact of information physics. In the same way, generation of _new_ art is fundamentally "copy-proof". Yes, you can copy already-produced art, but the creation of new art can only happen when a (perhaps) talented individual puts forth a creative effort.
    • Right (Score:3, Insightful)

      by alizard ( 107678 )
      The survivors, or more likely, the new names among both record and eventually, the movie companies will be the ones who know they are in the business of adding value to an artist's content, not trying to extract value at the artist's expense.

      They will be the ones with the how-to knowledge in creation / production / distribution / marketing and to a smaller extent, the ones who can loan the artists the high-end tools and venture capital to do a better job than they can do on their own.

      I expect that there will be very, very few survivors among either record or movie companies of this shakeout.

  • by Alien54 ( 180860 ) on Friday November 29, 2002 @10:41PM (#4782171) Journal
    I like this story
    • My favorite historical example of this phenomenon comes from the oil business. In the 1920s, the Anglo-Persian Oil Company had a monopoly on oil production in the Middle East, which they generally protected through the use of diplomatic -- and occasionally military -- force against the local monarchies. Then the Gulf Oil Company of Pittsburgh, Pennsylvania, literally sneaked into Kuwait and obtained from the Al-Sabah family (who still run the place) a license to search for oil.

      The Anglo-Persian Oil Company did not like Gulf's actions, but they were even more dismayed to learn that Gulf couldn't be told to just go to hell. Andrew Mellon, of the Pittsburgh Mellons, was the U.S. Secretary of the Treasury, and he wasn't about to let his oil company be pushed around by the British Foreign Office. So Anglo-Persian and the Foreign Office did their best to delay Gulf, which worked for several years. They lied a little, lost a few maps, failed to read a telegram or two, and when Gulf still didn't go away, they turned to acting stupid. As the absolute regional experts on oil exploration, they offered to do Gulf's job, to save the Americans the bother if searching for oil in Kuwait by searching for them.

      The Anglo-Persian Oil Company searched for oil in Kuwait for 22 years without finding a single drop.

      Remember that Kuwait is smaller than Rhode Island, and not only is it sitting atop more than 60 billion barrels of oil, it has places where oil has been known for more than 3,000 years to seep all the way to the surface. Yet Anglo-Persian was able to fulfill its contract with Gulf and keep two oil rigs continually drilling in Kuwait for 22 years without finding oil. To drill this many dry wells required intense concentration on the part of the British drillers. They had to not only be NOT looking for oil, they had to very actively be NOT LOOKING for oil, which is even harder.

    [emphasis added] It sounds so very familiar. Just like something the RIAA or Microsoft would do, if they were an Oil company.

    Microsoft Oil. RIAA Petroleum. Really.

    • I like this part better...
      And text, well, text is even worse because it is easiest of all to steal. My columns are published in newspapers and websites and handed-in as college essays all over the world and there is almost nothing I can do about it because tracking down the perps costs me more than does their crime. From the perspective of the established publishers, there is also the horrible possibility that people might actually come to prefer material they find for free on the Internet -- not just pirated material but even original material. This column, after all, is free, and my Mother claims to find some value in it from time to time.
  • Cringely and P2P (Score:4, Interesting)

    by inode_buddha ( 576844 ) on Friday November 29, 2002 @10:41PM (#4782172) Journal
    Dude hits the nail right on the head, IMHO.
    Especially the part towards the end about the Grateful Dead and residual incomes vs direct publishing (now truly enabled by the 'net)

    My only real question to all of this is: How does any of this differ from the social uproar caused by Johannes Gutenberg printing the Bible with his movable-type press? (Which really messed up Europe for at least a hundred years -- some publishers are still extant). Surely, the social upheavals were reflected in the massive financial swings of the time. What makes this (internet-based publishing) any different?
    • The fact that the Luddites of the world are still out there. Remember, a Luddite is not somebody who doesn't understand or doesn't want to use new technologies. It is somebody who has a vested interest in seeing that others don't use the new technology, because it threatens their way of doing things. Whenever a new technology creates a better way to do things, there's somebody who owns the old way of things who would rather that tech go back into the bottle. It rarely works, but they sure can give up quite a fight in the process of going down.
      • Thanks for the insightful comment, I hadn't thought of looking at it like that before but I definitely agree with it. I stand educated, and your definition all of a sudden explains a lot of political crap (at least in the US)
  • "... Back to music and text publishing. Expect both industries to offer peer-to-peer systems that won't work very well, and will cost us something instead of nothing."

    This is a classic problem. If the music industry makes it too easy to get music... then they'll lose money. It doesn't make sense at first... but it's like being too good of a system administrator. If you do your job too well... the company won't need you anymore.

    --
  • Schadenfreude (Score:5, Insightful)

    by xigxag ( 167441 ) on Friday November 29, 2002 @11:16PM (#4782273)
    There seems to be a bit of wishful thinking of a twisted sort in Cringely's doomful prophesying. To paraphrase Twain at his most cliched, reports of the RIAA's death are indeed greatly exaggerated. Not only is the record industry adapting with more specialty packaging and combo CD-DVD packs, but more importantly, there's the fact that a whole lot of people just prefer to actually own the official package and are willing to pay for it. I myself...um, know a friend who...has on occasion downloaded an mp3 album and then bought the damn thing a few days later simply to have the real, legal, genuine, uncompressed item in my, um his, collection.

    After all, many many years after the invention of libraries, book publishers are still in business. Heck, people actually plunk down premium dollars for hardcovers even after the mass-market paperback comes out in print. Amazing.
    • I think the music industry is headed for the "widget frosting" model of business. Giving the core product away cheap or free, then making it up on the accessories.

      HP is legendary for doing this with printers. Anybody notice that the cheapest printers always need the most expensive forms of ink? If you can't get them coming, get them going.

      So Britney Spears makes more money going on tour in skimpy outfits, and being photographed in skimpy outfits than she does for singing in the first place... what a second, isn't that the way the industry has been for years, at least from the artist's point of view?
      • In one of the previous iterations of this discussion, someone mentioned a Prince [npgmusicclub.com]-style fanclub as a viable method for at least the top-tier stars. You pay e.g. $49.95 for a year's membership, and with that, you get guaranteed one full Britley album, one Britley DVD, two 8'10" Britley glossies at her most glossy, demos and unreleasted tracks on secure downloadable format and a chance to receive one of a 100 personally autographed photos. Maybe even a chance to meet Britley personally on EMPTV.
    • by alizard ( 107678 ) <alizard&ecis,com> on Saturday November 30, 2002 @04:34AM (#4782990) Homepage
      What's the RIAA afraid of?

      Look up the word disintermediation.

      MP3s sell CDs and everybody in and out of the RIAA knows it. MP3s are not the product, they're a promo item, just as tracks played over the FM radio with comparable quality (actually, I saw FM radio compared to 200K MP3, which might be about right given optimum conditions) are promo items.

      The difference? Anybody can distribute MP3s over the Internet.

      The RIAA is afraid that the artists who currently are already selling in platinum-level quantities will decide that they can sell CDs via Internet without them quite nicely and keep all the profit instead of a 15% of revenues as calculated using Enron-style economics.

      Or the new artists with platinum potential will take a swing at this themselves. Somebody will get all the pieces and market momentum together. It's only a matter of time. Will it be a formula which can be duplicated? Since I'm working with an indie artist myself, I sort of hope so.

      If the record industry believed what you were saying, they wouldn't be buying Congress to make laws that allow them to decide what technology gets deployed.

      More to the point, I suggest you do some googling for record industry sales numbers. You'll find that the trend is uniformly downward, but look for yourself anyway, the practice with search engines will do you good.

  • I just had the greatest idea for a new "P2P" network. It would be fast and free, it could handle music and video, and the RIAA and MPAA would have the damnedest time trying to control it.

    I call it a "swap meet".

    You folks pretty much all have DVDs and CDs lying around, right? You bought a few, or perhaps more prior to MP3's huge escalation in popularity?

    Is it really worthwhile having them around any more, when you can keep hundreds of movies and thousands of songs on a cheap hard drive?

    The idea is simple. Burn your songs into MP3s (or OGGs, or whatever, as high quality as you want), and your movies into DivXs, then take 'em to the swap meet. Find someone with some new discs, ones you're interested in hearing or seeing, and swap 'em, one for one.

    Take 'em home, burn those discs too, and next weekend bring 'em back to trade for whole new CDs. Hey, you've got 'em queued up, ready to play, or even burn onto new discs for your stereo, what do you need more plastic around for?

    If this gets popular, it'd be hell on the industries. How can the copyright cops prove you're not just swapping without recording copies, trading new discs for old? Will a judge really consider your attending such a meet enough evidence to issue a search warrant on your house? After all, they're legally produced discs, and you bought 'em or traded for 'em, fair and square.
  • Wiki on P2P (Score:2, Informative)

    by silence535 ( 101360 )
    The Information Anarchy [infoanarchy.org] weblog is being enhanced with a wiki [infoanarchy.org] centered around peer to peer networks.

    There is already a lot of good content and structure. Go, contribute!

    silence
  • by Do not eat ( 594588 ) on Saturday November 30, 2002 @12:01AM (#4782379)
    The interesting thing that came up in a conversation the other day was that there is an entire generation of people who are growing up not paying for music.

    I come from a generation that has been totally used to paying for things. For me there is a "guilt" syndrome about knowing that the music is made with profit in mind. So I am more willing to make purchases or delete .mp3s

    How do you stay in business when no one sees a direct reason to pay you for the information they can readily get for free? It's a broken business model for sure and they are really fighting to stay alive in more ways than the average guy realizes.... It will be interesting to see what happens.
  • by PureFiction ( 10256 ) on Saturday November 30, 2002 @12:16AM (#4782409)
    One thing Cringley hints at is a coming boom in popularity and capability of truly decentralized peer networks. It is the fully and highly decentralized network architectures that the Microsoft group credits most with resilience against any kind of legal, technological or political attacks.

    We are starting to see some of these technologies emerge, awaiting integration into flexible infrastructure that allows fast, easy and efficient distribution of data, content or otherwise, between peers on a local and global scale.

    The end result will be a combination of a number of technologies seamlessly interoperating like:

    - distributed [mit.edu] hash [berkeley.edu] tables [nyu.edu]

    - decentralized [cubicmetercrystal.com] search [neurogrid.net]

    - swarming [bitconjurer.org] distribution [sourceforge.net]

    - wireless [cubicmetercrystal.com] networks [personaltelco.net] ... and many others.

    It is nice to see the word get out: You cannot control the flow of digitial information in decentralized peer networks!
  • Some basic flaws (Score:2, Interesting)

    by too_bad ( 595984 )
    I think this guy's whole article makes sense only if you accept
    his fundamental unwritten premise: that the concept of P2P networking
    is a zero-revenue generator, and that copying is stealing.

    But the whole argument in this issue is whether copying per-se is stealing
    or not? So the rest of the discussion is just a hyperbole of what happens
    to the poor movie businesses if they are stolen, and what happens if everyone
    in NY is a thief, etc.

    The issue I have with this approach is that, on the one hand you say
    its impossible to stop copying, and on the other hand you say copying is stealing.
    Why not atleast _try_ to see if there is an intermediate standpoint
    where you _try_ to see if under some business model copying can indeed
    generate revenue but maynot be as much as the movie and music moguls are
    making right now.

    I dont want to start questions about such a model as such, and I am not even
    advocating that such a model is definitely practical, but like all other
    things in this world, it needs to be thought about, given a chance to
    prove itself in all its manifestations and then be discarded.

    It makes sense for the sheiks in Sahara desert to sell water to the passer-bys
    at atrocious price, but does it make sense to sell water to the dwellers
    next to a river ?
  • by mtec ( 572168 ) on Saturday November 30, 2002 @12:25AM (#4782430)
    of adjustment that is already occurring in the industry. Here's another. Ani Defranco who I'd never have listened to if it weren't for P2P went around the system. She wasn't loud about it - more matter of fact. She has a loyal fan base and her own label [righteousbabe.com] where you can buy her tunes directly (think she makes more per album?).

    And yes, I turned my swiped sound into solid support - (I bought the album).
  • by Do not eat ( 594588 ) on Saturday November 30, 2002 @12:29AM (#4782441)
    I never bought a single CD before MP3s...I just didn't listen to music. Now, I have some MP3s that I listen to. If those MP3s went away, I'd just go back to not listening to music.

    Because "10.1% of people downloading music are not buying music" does not mean that the music industry is losing sales from all those (though I'm sure it is from some).

    I wonder how feasible it would be for someone like Borders (trying to compete with Amazon as a music retailer) to directly sign for tracks with artists. Then they maintain at each location a fat data pipe (if this isn't economically feasible, it will be -- small credit-check data lines are already in place and data gets cheaper and cheaper, whereas CDs stay the same). Then they have a really fancy burner or press or whatever at the location. They download losslessly compressed tracks from the Borders central server and cache them at local locations (to avoid retransferring popular tracks). Then people can simply say "I want a CD and I want track X, Y, and Z on it". The money goes directly to the artist, aside from Border's profit.

    So lets see why this makes sense:

    * Artist gets money, users have less incentive for piracy.
    * User gets to specify what tracks they want/don't want and get better quality than they would pirating MP3s.
    * The user can buy CDs more cheaply -- by eliminating the middleman, they pay maybe $3 to Borders per CD (you automate the thing, with a little Borders card reader, and there's very little per unit cost) and 10 cents to the artist per track (hell of a lot more than the artists are currently making), and you get a full-quality CD where you're supporting the artist for $5 tops.
    * Users would have a much broader selection, not limited to the few hundred titles that might be in the store.
    * Borders makes money -- I suspect unit costs after amortization would be about 50 cents per CD, so they get a healthy $2.50 in profit per CD, which is probably more than they currently make.
    * Borders risks far less than they currently do -- adding an artist to their central database is cheap cheap cheap. They don't have to risk warehousing and blowing shelf space on CDs that people don't want.
    * New artists can break into the market easily -- they simply register with Borders, send in their music to the main server, and start getting money. They don't have to convince much of anyone of their music quality, since there's no massive production/warehousing costs for all the CDs.

    There are two drawbacks. One, you don't get extras in the CD. You might be able to print out the cover and the CD label, if this "Borders mini-CD maker" machine was fairly capable, but you might not get other stuff jammed in the case. Second, even with a hefty local cache, Borders still has to transfer 300MB per full CD (assuming lossless compression averaging 2:1) for infrequently requested CDs. This may not yet be feasible -- however, data lines keep getting cheaper, and CD prices stay the same.

    Finally, a $100 80GB HD can store about 160 fairly full CDs, and 300 with lossless 2:1 compression. That's a one-time cost -- like incredibly cheaply expandable floor space. At those prices, Borders can afford to have enormous local caches -- one sale of a CD much more than makes back the cost of storing that CD locally.
  • by rolfwind ( 528248 ) on Saturday November 30, 2002 @01:04AM (#4782567)
    The RIAA and all those organizations are going to have to give in some time. They are not going to come up with their own P2P effectively, because it's been shown that most people want to shop at one place so to speak, but every company will want their own network (Sony, Columbia, etc.) and people simply don't want that.

    Plus, I just don't see people willing to pay for music files, they are already used to getting it free off the net or hearing it on the radio, when I pay for music I expect a CD and something tangible. I know this isn't the case with software anymore, but music is different, when people buy music they don't just want to run it on their computer, but in their stereos, cars, etc and a DRM crippled file just won't let over 95% of the people do that, hence people will not migrate to these company offered P2P solutions when the free one offers them a "better" product in those regards.

    I think to a certain extent, Piracy is good (Yes, someone throw me in jail please) because in any industry that has a near monopoly it keeps them semi-honest with prices and whatnot because then they have a competitor. Whoever says piracy drives prices up don't know what they are talking about- do they know what the profit margins on music cds are? Capitalism is based on normal human behavior, it's a model that lets natural selfishness benefit the whole within reason, and these companies are fighting this. And they will lose.
  • by violently_ill ( 629903 ) on Saturday November 30, 2002 @01:26AM (#4782615)
    i'm surprised nobody has mentioned IRIS (infrastructure for resilient internet systems, or something like that) yet. it's an open source p2p project coming out of MIT and Berkeley. It uses something called "distributed hash table" technology that i don't understand. it's supposed to make it so that as the number of nodes increases, search speed increases logarithmically. if nothing else, it proves that large-scale decentralized p2p networks can be as fast as closed networks like Kaza.

    in short, all the of the big problems with p2p are being solved. while i'm sure new ones will crop up in the future (particularly if cringley's prediction about phase two of the industry's anti-p2p tactics comes true), it isn't going away. if RIAA ever manages to hit the "off" switch on p2p, they're going to have to deal with one hell of a stink, not just from media consumers, but from video and audio hardware makers, optical drive manufacturers, broadband providers, and musicians themselves.

    it's nice to know that free media advocates have a few 800 lb. gorrillas in their corner.
    • This project looks interesting. I will have to read up on it more. So, for those interested, here are a couple [ddj.com] links [mit.edu] you might want to check out.

      Basicly, this system can scale to sizes of current p2p systems and far beyond. The system would would be able to "detect bad nodes quickly, and it would incorporate enough redundancy into the system to recover gracefully from tampering."

  • From the article:
    "Of course, the recording and publishing executives, who often work for the same parent company, aren't going to go without a fight. We are approaching the end of the first stage of that fight, the stage where they try to have their enemy made illegal. But the folks at Microsoft Research now say quite definitively that legal action probably won't be enough. That's when we enter stage two, which begins with guerrilla tactics in which copyright owners use the very hacking techniques they rail against to hurt the peer-to-peer systems. This too shall pass when bad PR gets to the guerrillas. The trick to guerrilla or terrorist campaigns is to not care what people think, but in the end, Sony (just one example) cares what people think.

    That's when the record companies and publishers will appear to actually embrace peer-to-peer and try to make it their own.

    This will be a ruse, of course, the next step in the death of a corrupt and abusive cultural monopoly. They'll say they will do it for us. They'll say they are building the best peer-to-peer system of all, only this one will cost money and it won't even work that well. There is plenty of precedent for this behavior in other industries.

    Is this supposed to be a prediction? All these things have already come to pass. Let me see if I can try to make a few similar "predictions":

    There will be a decrease in the share price of technology companies that some will call the 'tech wreck' this will cause the NASDAQ to fall and investors to lose lots of money....

  • What if we were to combine the completly free network and the possible future legal distribution system.

    What I mean to say is that we have to make the users that share part of the payroll.

    Let me explain, what if you made money by distributing the mp3s and movies you had on your computer ? Part of it goes to the bands and movie producers and part of it to you who pays the bw bill...

    In that case won't you rather "sell" your bandwidth and hd space then give it away! ?

    Then won't it be the end of the massive p2p sharring (a free one will always exist) but with the ppl you had the bw and space gone.. what will it be worth ?

    The only problem in this is coordination of the whole thing ... lol a big part but still I mean it is possible to do that without even any centralisation...

    For this to work the sytem needs this info :

    1 - A way to indentify music and send the money to the right ppl

    2- A way to bill ppl you d/l directly

    This could be solved if we had a trusted system to make the transactions so that we could be sure of who really is d/ling. ( I kinda see paladium is this god forgives me ) And to whom are really the (c) rights...

    If the system can provide that info then there's nothing stoping it :) and it will keep making money !!

    we will see competiton on the content prices , on the bw prices too... the lower you set your bw
    price to be on your host the more d/ls you get etc...

    The higher quality and the faster you are the more $ users will pay etc ...

    It makes a new viable biz :)

    Now I know this is kinda utopic but I still feel it's possible... feel free to bring me down on earth hehehe...

    .

  • by Anonymous Coward on Saturday November 30, 2002 @02:19AM (#4782709)
    Why is P2P popular? Because it's cheap? No. It's popular because you've got choice.

    The problem with "The Entertainment Industry" is that it's so manufactured - so programmed. Some people can see through it, and those are the people using P2P (other than the folks leeching Britney...).

    Examples: Tom Cruise has a new movie coming out - Suddenly, there are a whole bunch of old Cruise movies on TV. The Chillies are coming to town - suddenly, their old vids are on TV, and their songs are getting airplay. These are without including paper and electronic media in the equation. Ad those into the picture, and it's very, very hard to see anything resembling freedom of choice - it's all designed to make people "like" a particular medium icon, at any given time. If you examine it, you'll find that very rarely are their conflicts between "products" within a given market segment. Apply some Reverse Engineering skillz to this area, and you may be surprised what you see. I wonder what Fravia would have to say about it...

    Anyway, it worked for a while, but now people are seeing the patterns, and seeing through the crap. They want access to the entertainment of their choice, not just whatever Sony or Tri Star decides to sell today. The Next Big Thing isn't such a big deal anymore for most of us, especially when Media Co keeps pumping a new Next Big Thing out every couple of months.

    The media companies (heh, I say it like there's more than one...) can't keep everyone blind forever, so given a little time, EVERYONE will be using some form of P2P simply to have the freedom to choose what they watch/listen to.

    When I look at the media companies, I feel pity. I see a bunch of archaic industries fighting a losing battle for their lives. The battle's over. They've lost. They just haven't realised it yet.
  • by Anonymous Coward

    > Cringely:
    If the industry is weakened too much by piracy, the pirates begin to hurt themselves by drying-up their source of material. It is very doubtful that this will happen simply because the pirates, too, want to go to movies.

    Why is this doubtful, Cringely? No pirate is ever going to think to himself: "Gee, I had better stop sharing files for awhile and pay to see some movies so that Paramount and Disney et al will have the capital to make more movies."

    No pirate ever thinks that his individual actions will hurt anyone. And he's right -- much for the same reason that no rational voter can expect that his one vote will actually be the vote that affects the outcome of an election.

    Pirates only think and act as individuals, not as some collective Borg consciousness.

    There are several likely scenarios that will allow the entertainment industries to survive the P2P onslaught. But suddenly obtaining the good will and generosity of pirates is definitely not one of them.

  • by alizard ( 107678 ) <alizard&ecis,com> on Saturday November 30, 2002 @03:15AM (#4782839) Homepage
    Meaning that without real political representation via our own PAC or a high-tech industry PAC, we're all going to get it. Without Vaseline.

    Cringely almost gets it, but he's made a major error in forecasting.

    Apparently, Jack Valenti isn't quite the techno-illiterate we all thought him. He is no more worried about P2P piracy than Hilary Rosen is, and he's probably gotten plenty of entertainment out of her mistakes. As in the case of the record labels, this isn't about stopping people from distributing low-quality copies of product, it's about control.

    MPAA is NOT worried about some kid with a loaded current generation Mac or PC making Terminator 4. Unlike their sister companies in the record industry, their business model is doing very, very well. They're selling an ok to good product at what people believe is a fair price.

    They are worried about the next Steven Spielberg or George Lucas graduating from the UCLA Film School 5 years from now with a loaded PC or Mac with a story to tell deciding he wants 25% of the gross and that he doesn't have time to serve out a Hollywood-style apprenticeship.

    He makes a rough draft of the movie using a workstation and a render farm in a box, i.e. a bunch of high-end current generation graphics cards. Or maybe he borrows some time on his school's equipment. How does he do crowd scenes? Were you paying attention to the article on the Monster crowd generation package? Like to bet that there won't be one downloadable or off-the-shelf by then?

    What does he do with it? He shows it to investors and to a few stars who are either up-and-coming or haven't been selling too well lately and are willing to take a chance on a straight percentage of the gross.

    How does he distribute it? Reduced quality copies or samples via P2P or streaming Real Video, via pay-per-download, etc., and actual DVDs to film critics. He pitches it as a TV movie. Once the film is in the can, lots of things he can do with it. He presses a bunch of DVDs and sells them off his Website at $10 a shot. He finds a way to get higher-quality versions (TVD media?) into the movie theaters.

    Even if he doesn't, if he makes even a reasonable profit without Hollywood, his next picture will have serious budget behind it and he'll be able to cut a deal with an MPAA company that'll give him the whip hand. Or worse, the ability to have his own auditors check the books unannounced any time they feel like it.

    Unless the MPAA locks down the technology and the bandwidth and locks it down now.

    The MPAA movie companies know that one can make a high-quality record album using PC-based studio hardware and distribute via the Net if one can find buyers, and they don't plan to let this happen to them.

    Though all this means is putting off the inevitable for a few years, if one can't do this in the US market, which is all but inevitable, there are other markets and with new US technology under the control of the RIAA/MPAA, the technologies to enable this will simply appear everywhere except America. The bright young people they're depending on for their next generation of movies will be doing what the ones who want to work in creating high-tech will.

    Moving the hell out of the USA to anyplace with a Net connect that isn't under RIAA/MPAA control implemented by the politicians the Hollywood cartel has bought or are buying. What's the MPAA going to do when the hot new movies and video content is all coming from outside the USA?

    Watching Americans buy it. Trying to get politicians to use import restrictions to keep it out of the USA either online or as physical DVD product.

  • I don't care if P2P succeeds or fails. There is always USENET and the abundance of .mp3/multimedia categories and postings. Will the RIAA/MPAA/DMCA attempt to effectively shutdown the smtp/nntp protocols which allow for postings on USENET. I don't think so. Data, by its nature, is designed to be copied. I have bought one retail CD in 3 years and not because of P2P networks. Their are too many other financial obligations in my life to spend money on music/media. I contribute to their profitable causes through other means - e.g., I watch MTV2/MTV and others on digitial cable, i.e., my viewing habits are recorded and matched up with advertising dollars. Also, I attend some concerts. It seems like the industry cry-babys are like most other sects of management - they have an aversion to change! Have I done anything wrong if I buy media (music/book) and let my friends/family listen/read (SHARE!) that media? Again, I don't think so.
  • Now that Microsoft has come out and stated that P2P is too big to stop, it is a fact? Or, better yet, is it because someone like RXC reports on the report? Just because MS (or some employees of) prints a report, we can then say "Yeah, I agree with that". Please.... P2P has been too big to stop for much longer than this. When Napster became the defacto standard in the popular media/lexicon for P2P applications, you knew where it was going.

    P2P works because: a)it is easy to do - with broadband and relatively simple applications; b)people, not all of them but a significant number, feel the music industry is a monopoly and overcharges for music; and c)doesn't it just feel good to do something that is probably illegal and know that there is little or no chance of you suffering the consequences?

    Personally, I don't like to see stories like this in the media, mainly because the less coverage my favorite P2P application gets, the more likely it is to remain in operation. Luckily, I don't see that app mentioned but just a few times here.
  • by Boss, Pointy Haired ( 537010 ) on Saturday November 30, 2002 @10:00AM (#4783541)
    My columns are published in newspapers and websites and handed-in as college essays all over the world

    Yeah, and thanks to you, Cringely, I only got a D.

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