Chappy01 writes "TiVo has inked a long-term deal with Comcast, America's largest cable television operator, to develop a version of the TiVo service that will be offered to Comcast's DVR subscribers. The deal calls for TiVo to adapt its software to work on Comcast's existing DVR platform, and it allows TiVo to extend to Comcast subscribers the advertising it sells in the form of interactive video clips that automatically appear in the TiVo menu." From the article: "The move will increase TiVo's presence in American homes as it faces competition from generic DVRs offered directly by leading cable companies. Comcast Corp. expects to begin marketing the new DVRs, which will carry the TiVo brand, by mid- to late 2006." News also available from MSNBC and the Official Tivo Site.