Barence writes "Nvidia has announced that 3D Blu-ray movies will begin appearing in 2010. A spokesman confirmed that the Blu-ray Association — to which Nvidia is a contributor — had settled on the 'proper parameters [for] what constitutes a 3D Blu-ray' and claimed the first 3D Blu-ray films would hit the shelves 'towards the end of Summer 2010.' Nvidia will support the standard through its 3D Vision technology, using bit rates of around 60Mbits/second — twice that of a standard movie — although HDMI 1.3 'should have sufficient bandwidth' to ensure smooth playback. New files will be encoded using the MVC-AVC format, which is based on the AVC format currently used by Blu-ray movies.' Update: HotHardware has some additional details, including images of demo hardware.