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Cash For Tweets and Facebook Posts? Aussie Startup Pays You to Astroturf 156

An anonymous reader writes "While the celebs are already charging big money for their Tweets, an Aussie startup is ranking everyday people and turning them into product salespeople. After a successful start Down Under they have now hit Silicon Valley, but will Americans embrace selling to their friends?" From the article: "In a nutshell, individuals sign up to the Social Loot website and are assigned companies to promote to their circle of online friends. They are then paid on a sliding scale based on the amount of traffic their posts generate, and the quality of referrals and number of resulting sales. This is tracked by a code embedded in the links promoted by Social Loot’s spruikers."
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Cash For Tweets and Facebook Posts? Aussie Startup Pays You to Astroturf

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  • by Anonymous Coward on Monday April 30, 2012 @09:53PM (#39853239)

    This is advertising. It is also a lie. That's fraud, plain and simple.

  • by niftydude ( 1745144 ) on Monday April 30, 2012 @09:57PM (#39853277)
    You make a good point. When the Alan Jones cash for comments scandal broke, he got absolutely slammed in court for not disclosing who was paying him to promote various things on his show.

    The same should apply to tweets. They are broadcasts, and so the people making them should disclose whether it is advertising or not.
  • Ah, excellent... (Score:5, Insightful)

    by fuzzyfuzzyfungus ( 1223518 ) on Monday April 30, 2012 @10:13PM (#39853385) Journal
    According to TFA, this 'social loot' nonsense requires some sort of affiliate ID baked in(presumably to the usual bit of gibberish at the end of the URL) for tracking the spamming performance of their little minions.

    With any luck, this should allow automated recognition of people who are astroturfing for these guys and it's always good to have a new way of identifying awful people. At a service level, the astroturf can then be removed, downranked by search engines, etc. At a personal level, we can each do our part by reminding those culprits we know that spammers are abhuman scum who go to the special hell, and deserve it.
  • by rtb61 ( 674572 ) on Monday April 30, 2012 @10:51PM (#39853655) Homepage

    This has nothing to do with selling product. This is all about corruptly flooding forums with trolls, thousands of them. The marketing and promotional lie is selling products to friends the reality is poisoning every possible social network with an endless stream of bullshit marketing.

    How long will an social site's last when you have a couple of hundred thousand trolls flooding the site with links, desperate to collect a couple of cents per click.

    The guy is nothing but another mass trolling pig. Doesn't give a crap about people's social interactions, quite happy to bring them all crashing down, basically he wants to become a social forum spammer and that's what the arse hole is selling to corporations.

    You can filter out some IP's but not hundreds of thousands of scattered ones, you can block robots but not hundreds of thousands of pathetic greedy ignorant trolls.

    A purveyor of lies on a mass scale. Of course the trolls he employs will become the most hated people on the internet, kicked out of social network after social network.

  • by Chuck Chunder ( 21021 ) on Monday April 30, 2012 @10:57PM (#39853689) Journal
    If only there was a website where you could pay people with mod points to mod for you.
  • by grantspassalan ( 2531078 ) on Monday April 30, 2012 @11:33PM (#39853907)

    After politely warning them to cease such activity. I cannot understand why there are so many people that want to involve the government in everything, which is what happens when you advocate something you don't like should be made illegal.

  • by joocemann ( 1273720 ) on Monday April 30, 2012 @11:33PM (#39853909)

    You dont understand ho astroturfing works. The goal is transparency and deception. Astroturfing appears as opinion, but is actually scumbag capitalism.

  • Quickly Squelched (Score:4, Insightful)

    by silverhalide ( 584408 ) on Tuesday May 01, 2012 @01:00AM (#39854287)

    People have a very low tolerance personal space intrusions. People on the whole have a pretty decent intuition on whether someone genuinely is recommending something vs. is being paid to do so. People also have a pretty good intuition on figuring out who is a paid shill. Anyone who seriously tries to make money from this will quickly find themselves without friends. I can't think of a single friend of mine that would tolerate this shit on their feeds. I hope this gains traction as it will be a quick and easy way to thin out the online social circle.

    If this catches on (it won't), you'll just end up with a circle of technically ignorant folks circle-jerking each other for ad revenue while the rest of us get on with our lives.

  • by jpapon ( 1877296 ) on Tuesday May 01, 2012 @08:00AM (#39855633) Journal
    Right, because there are only two alternatives, pure capitalism and communism. Brilliant.

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