Illustrating the Socioeconomic Divide With iOS and Android 161
An anonymous reader writes: "Android has a huge market share advantage over iOS these days, but it hasn't had as much success at following the money. iOS continues to win over many app developers and businesses who want to maximize their earnings. Now, an article at Slate goes over some of the statistics demonstrating this trend. A map of geo-located Tweets show that in Manhattan, a generally affluent area, most of the Tweets come from iPhones. Meanwhile, in nearby Newark, which is a poorer area, most Tweets come from Android devices. In other tests, traffic data shows 87% of visits to e-commerce websites from tablets come from iPads, and the average value of an order from an iPad is $155, compared to $110 from Android tablets. (Android fairs a bit better on phones). Android shows a huge market share advantage in poorer countries, as well. Not all devs and business are just chasing the money, though. Twitter developer Cennydd Bowles said, 'I do hope, given tech's rhetoric about changing the world and disrupting outdated hierarchies, that we don't really think only those with revenue potential are worth our attention. A designer has a duty to be empathetic; to understand and embrace people not like him/herself. A group owning different devices to the design elite is not a valid reason to neglect their needs.'"
You make it up in volume (Score:1, Informative)
This is a false dilemma.
Misleading map (Score:3, Informative)
Many of the commenters on the Slate article point out that the map is drawn in such a way that the red (iPhone) tweets are drawn on top of the green (Android) ones. That creates a misleading picture.
Screenshots are built into Android (Score:4, Informative)
Misleading map (Score:5, Informative)
If you look at the heatmap of downtown San Francisco and you click off Apple you'll see that there are plenty of android users in wealthy areas. The apple red just blocks you from seeing the android blue underneath. So IMHO, Android has a lot of wealthy users but Apple only has wealthy users.
Av rev per app, Android $1,125 and iOS $4,000 ... (Score:4, Informative)
You make it up in volume. This is a false dilemma.
Actually you do not get enough volume to make it up, at least as of August 2013. According to http://www.forbes.com/sites/tr... [forbes.com]
Number of downloads per app, Android 60,000 and iOS 40,000.
Average revenue per download, Android $0.01875 and iOS $0.10.
Average revenue per app, Android $1,125 and iOS $4,000.
Re:Amazing Insight (Score:4, Informative)
In economics, it's called the Veblen Effect, where a highly priced good is valued more because of the socioeconomic status that it confers.
So, you will see people paying a lot of money for an otherwise overpriced luxury good.