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The Media Google Social Networks

Google's Experimental Newsroom Avoids Negative Headlines 109

Posted by Soulskill
from the giant-earthquake-provides-thousands-with-early-access-to-afterlife dept.
theodp writes: After Brazil's dramatic World Cup defeat by Germany, writes NPR's Aarti Shahani, Google's experimental newsroom focused on search trends that didn't rub salt in Brazil's wounds, choosing to not publish a single trend on Brazilian search terms. Copywriter Tessa Hewson said they were just too negative. "We might try and wait until we can do a slightly more upbeat trend." It's a decision that puzzles Shahani, but producer Sam Clohesy explained, "a negative story about Brazil won't necessarily get a lot of traction in social." In old-school newsrooms, if it bleeds, it leads. But because this new newsroom is focused on getting content onto everyone's smartphone, marketing expert Rakesh Agrawal says, editors may have another bias: to comb through the big data in search of happy thoughts.
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Google's Experimental Newsroom Avoids Negative Headlines

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  • by raymorris (2726007) on Friday July 11, 2014 @10:38AM (#47431143)

    > I remember a time when the news was reported and read. Nothing more nothing less. How people accepted the news was left up to the viewer, reader, or listener. Now we have flavored news,

    In those happy times, an editor decided which stories he wanted to assign reporters to. Before "the news was read", someone wrote it, and the author had their biases. If you look at the news stories from many years ago covering two different politicians doing the same thing, you'll find the stories read quite differently depending on which party the politician was associated with.

    The newspapers and television stations of yesteryear were just as interested in selling ads as today's are. I think the biggest difference is the level of honesty. Sean Hannity will TELL you that he's a conservative. Peter Jennings and Dan Rather pretended to be objective.

Be sociable. Speak to the person next to you in the unemployment line tomorrow.