Google to be sued for the way it sells advertising->
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by
nuke-alwin
nuke-alwin writes "Channel 4 news in the UK is reporting that Google will be sued by Lastminute.com for the way it sells advertising. Adverts from competitors will now be displayed when searching for some trademarks. Google say that consumers will benefit.
Some trademarks becomes so familiar that all similar products are known by the trademark name: think Coke and Hoover for example. I think that searching for these kind of words should allow competitors to advertise their similar products."
Link to Original Source
Some trademarks becomes so familiar that all similar products are known by the trademark name: think Coke and Hoover for example. I think that searching for these kind of words should allow competitors to advertise their similar products."
Link to Original Source
Google to be sued for the way it sells advertising More Login
Google to be sued for the way it sells advertising