Last week we discussed an IT book author's adventures in trying to self-publish. Now, an anonymous reader points out an article examining another perspective: "Barry Eisler, a NY Times best-selling author of various thriller novels, has just turned down a $500,000 book contract in order to self-publish his latest work. In a conversation with self-publishing aficionado Joe Konrath, Eisler talks about why this makes sense and how the publishing industry is responding in all the wrong ways to the rise of ebooks. He also explains the math by which it makes a lot more sense to retain 70% of your earnings on ebooks priced cheaply, rather than 14.9% on expensive books put out by publishers."
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