A BBC investigation has found that more than 250 YouTube channels are being paid to sell academic cheating. Specifically, they are promoting EduBirdie, which allows students to buy essays, rather than doing the work themselves. From the report: The BBC Trending investigation uncovered more than 1,400 videos with a total of more than 700 million views containing EduBirdie adverts selling cheating to students and school pupils. EduBirdie is based in Ukraine, but aims its services at pupils and students across the globe. Essay writing services are not illegal, but if students submit work they have paid for someone else to do the penalties can be severe. The company is not just aiming to capture the attention of university students with its advertising. Popular YouTubers, some as young as 12, are being paid to personally endorse the service. In some of the videos YouTubers say if you cannot be bothered to do the work, EduBirdie has a "super smart nerd" who will do it for you. The adverts appear in videos on YouTube channels covering a range of subjects, including pranks, dating, gaming, music and fashion. Following the BBC's investigation, both have now removed videos with EduBirdie adverts from YouTube. A YouTube spokesman told the BBC: "YouTube creators may include paid endorsements as part of their content only if the product or service they are endorsing complies with our advertising policies. We will be working with creators going forward so they better understand that in video promotions must not promote dishonest activity."