Teens Choose YouTube Over Netflix For the First Time, Survey Finds 54
According to Piper Jaffray's fall 2019 survey, teens prefer watching videos on YouTube more than Netflix. CNBC reports: Piper Jaffray found 37% of teens surveyed are streaming video most often on the Google-owned platform, narrowly edging out longtime leader Netflix, which came in at 35%. The firm attributed the shift to YouTube's diversified content library, which includes a "wide array of teen-oriented content" like music videos, video game playthroughs, how-to videos and videos from social media influencers, among other things.
Despite Netflix ceding its pole position to YouTube, teens are flocking to it far more than other streaming services, Piper Jaffray found. Hulu and Amazon's Prime Video served as the preferred platforms for 7% and 3% of teens surveyed, respectively. Cable TV ranked third at 12%, down from 14% in the spring, indicating that cord-cutting continues to be on the rise, the firm said. "Among the subscription services, Netflix is the leader in category that contains massive multi-year growth potential as more content viewing shifts online," Piper Jaffray analysts said. "There will be increasing competition (Disney's Disney+ and Apple's Apple TV+) and unforeseen hurdles, but we believe the market will support multiple players, with Netflix leading the way."
Despite Netflix ceding its pole position to YouTube, teens are flocking to it far more than other streaming services, Piper Jaffray found. Hulu and Amazon's Prime Video served as the preferred platforms for 7% and 3% of teens surveyed, respectively. Cable TV ranked third at 12%, down from 14% in the spring, indicating that cord-cutting continues to be on the rise, the firm said. "Among the subscription services, Netflix is the leader in category that contains massive multi-year growth potential as more content viewing shifts online," Piper Jaffray analysts said. "There will be increasing competition (Disney's Disney+ and Apple's Apple TV+) and unforeseen hurdles, but we believe the market will support multiple players, with Netflix leading the way."
Netflix keep losing content (Score:4, Insightful)
Re:Netflix keep losing content (Score:5, Insightful)
Plus they keep on making their UI worse and worse every time they touch it. It is already close to completely unseable with all the auto-play crap that infests it everywhere, the bauble bouncing, and the continuous stream of noise. The UI started to go downhill when they got rid of their star ratings and replaced it with that useless thumbs-up/thumbs down crap and the xx% match crap (whatever the hell that means).
NetFlix will be just a memory if they continue as they are going.
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That is (was) probably Netflix's best feature. It used to be based on your movie rating history. They'd correlate your movie ratings with other Netflix subscribers' ra
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It is not Netflix versus Youtube, this is a giant fucking but you must watch advertising lie. The kind of PR=B$ crap you would expect as screaming in your fucking face video advertising dies a well deserved death. This is canned content (which is nepotistically bad, all cookie cutter repeat shite) versus new content.
Quite simply Netflix wants to compete with Youtube in that market, they just need to create an account customer video site, upload content as an account holder and they distribute it for free,
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They keep losing shows to other streaming services.
Netflix relies on their homemade shows, and they think people will be happy with that. But unfortunately, most of their shows show the same repetitive trend which make them boring after a few episodes. And yes, we would like to access some older good stuff, not made by Netflix, that is worth to be watched, or watched again.
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Wait a minute... (Score:2)
Think of the Hopwoods!
While Pornhub takes the lead? (Score:1)
Youtube is nothing more than a free music player, polluted by teens like PewDiePie who think they are contributing anything to this world.
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Hey now, it's full of right wing agitators too!
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It's conflicted because they want the government to think they are a neutral "platform" while eliminating all the stuff they don't like.
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porn is awesome, how else can I see women like London Andrews and trannies like Yasmin Pires and Jane Marie?
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There is a lot of crap on youtube. I would say that 60% of it is crap. Much like cable TV. With that being said there is also a lot of good entertainment, lots of tech reviews, and class work.
I watch Linus Tech Tips. There is a guy with channel named Isaac Arthur if you like scfi speculation that I find entertaining. There is documentaries that you don't find elsewhere. And there is class room work. I learned everything I need to know about Azure from the class material that is online.
Youtub
YouTube is Free (Score:4, Funny)
YouTube is free and full of drivel. Of course the tweenies like it. They have neither money nor taste.
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True, but it offers content for pretty much every niche. I don't know what interests you, but if you search for it on YouTube, there's a good probability you'll find content about it. I'm in my mid-30s and could easily have it be my only source of entertainment because I can subscribe to content that I'm interested in. If you look at what's trending on YT, there's your drivel!
free vs paid is also part of it and with adblock (Score:2)
free vs paid is also part of it and with adblock you can't skip them for free.
No Surprise (Score:4, Interesting)
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He watches what the device tells him to. Youtube's algorithms want to shepherd him along and he does. Click here for more YOU MIGHT LIKE and PLAYING NEXT, user. We're going to this effort for your sake, not ours, honest.
Maybe he'll learn to think for himself some day. Maybe.
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How is that any different than what TV has been for years, or radio. Both capture you in with a program they hope you will watch so they can show you advertisements. It is no different with youtube.
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That's funny (Score:2)
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What are you watching on? We have that problem when watching on the fire tv stick.
Actually, I have blocked enough stuff that youtube videos don't play in my browser. So I just download them with youtube-dl and aria2, which lets one use multi-stream downloading so that you can get a video downloaded in a reasonable timeframe. I could go for a decent interface for it, though. Maybe I'll try youtube-dl-gui.
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Pi Hole and uBlock Origin (Score:2)
We have that problem when watching on the fire tv stick.
For embedded device where you don't have much control, using something like PiHole [pi-hole.net] to act as your DNS might help.
It's basically the equivalent of a hostfile blocker except at the DNS level, and it's easy to point other device's DNS address to the PiHole.
It's not perfect (Google manages to switch around which server is serving ads to youtube often enough that a few get though your typical hostfile or hostfile-like solution - so it's a constant cat-and-mice catch-up game between advertisers and blacklist main
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So you're comparing a paid service like Netflix with the free version of YouTube?
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Demographic (Score:2)
Which age group am I in if I watch Twitch more than YouTube (and have never watched Netflix) these days?
Apples to Oranges (Score:3)
Netflix and Youtube aren't competitors. You don't go to Youtube when you want a tv show or movie, nor do you go to Netflix for a music video or to find out how to fix the kitchen sink. Neither displaces the other. Netflix is also subscription based, they make money based on how many people subscribe not advertising so more time actually watching Netflix cuts into their profits and it only considered beneficial in the sense that it indirectly indicates content that is drawing subscribers.
Youtube may consider Netflix a competitor for eyeball time but nobody is dropping a Netflix subscription because of Youtube. It's a nonsensical comparison to make. If that is all you are going on then children are Youtube competitors because time spent feeding them and taking them to the park compete for eyeball time.
Netflix competitors are Cable, HBO, Starz, Showtime, Max, Hulu and this new disney thing, etc except that isn't entirely true either because you subscribe to as many as you can afford/are willing to pay for and then pirate the content from the others since none of them have all the content and the market is far too fragmented.
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Totally agree. They are going after leisure time and I find YouTube far more interesting. I'm bored of TV and movies. They're all the same to me now, as I'm getting older. Youtube lets me find completely random stuff that is well made and interesting. I recently watched a few videos from a guy who just calls up PC scammers and messes with them for hours and hours. There's the "primitive technologies" guy who implements technologies from the past. There are political podcasts, which it turns out are much mor
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As far as my kids - they all use youtube for the noted reasons in the article. Varied teen oriented content, music videos (they stream music videos even on the road).
Hey I use youtube more than Netflix because of the varied content from smaller unique organisations.
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"You don't go to Youtube when you want a tv show or movie, nor do you go to Netflix for a music video or to find out how to fix the kitchen sink. "
I'd never go to YouTube to find out how to fix the kitchen sink. I'd go to a plumber instead.
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Speak for yourself, with channels like Rare Earth, Forgotten Weapons, InRange TV, Joe Robinet, Homemade Wanderlust, and multiple others that interest me I am watching a lot less tv. 20+ minutes of entertaining and informative video doesn't have to fit the generic sitcom format.
Long time Netflix customer (Score:2)
And I find myself watching it less than once a week. But I can check out a dozen different things on YouTube in the same amount of time.
For me to watch Netflix really takes a series that appeals to me. It's a very different sort of viewing experience than YouTube. Yet that doesn't mean I'm about to cancel my subscription.
P.S. I'm not a teen, if my uid didn't already give that away.
Content (Score:1)
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It will only get worse (Score:2)
Now that #45 has repealed the Net Neutrality laws for his buddies in Big TelCo, so they can throttle and filter to their wallets' content, we'll all see more buffering messages or outright lack of functionality for Streaming Services
Netflix slow?
Hulu buffering a lot more?
Streaming sites simply not loading?
That's the ISPs doing what they can to get you to buy their own programming tripe
And it will only get worse as time goes on.
Netflix will have to sue a bunch of them for "Anti-competitive Practices".
Sadly,
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Nope.
I think youtube is best:) (Score:1)
Youtube last all night, Netflix one movie (Score:2)
I need the TV on to fall asleep. Being a cord cutter all that's on are commercial at that time. I've settled on Youtube to watch as it will last all night. Youtube has fixed it's conspiracy pit, and it keeps pretty much to subject when selecting the next program to view.
Netflix is good for one movie or asking if your still around after three episodes of a series.
Not a good study (Score:2)
both (Score:2)
my screentime is split between netflix and yt, they are two very different services. what they have in common is that they both stream video, but that is about it.