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Youtube AI Technology

YouTube's Algorithm is Pushing Climate Misinformation Videos, and Their Creators Are Profiting From It (niemanlab.org) 275

An anonymous reader shares a report: When an ad runs on a YouTube video, the video creator generally keeps 55 percent of the ad revenue, with YouTube getting the other 45 percent. This system's designed to compensate content creators for their work. But when those videos contain false information -- say, about climate change -- it's essentially encouraging the creation of more misinformation content. Meanwhile, the brands advertising on YouTube often have no idea where their ads are running. In a new report published today, the social-activism nonprofit Avaaz calculates the degree to which YouTube recommends videos with false information about climate change.

After collecting more than 5,000 videos, Avaaz found that 16 percent of the top 100 related videos surfaced by the search term "global warming" contained misinformation. Results were a little better on searches for "climate change" (9 percent) and worse for the more explicitly misinfo-seeking "climate manipulation" (21 percent). Those videos with misinformation had more views and more likes than other videos returned for the same search terms -- by an average of 20 and 90 percent, depending on the search. Avaaz identified 108 different brands running ads on the videos with climate misinformation; ironically enough, about one in five of those ads was from "a green or ethical brand" like Greenpeace or World Wildlife Fund. Many of those and other brands told Avaaz that they were unaware that their ads were running on climate misinformation videos.

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YouTube's Algorithm is Pushing Climate Misinformation Videos, and Their Creators Are Profiting From It

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  • So? (Score:4, Insightful)

    by acoustix ( 123925 ) on Friday January 17, 2020 @09:18AM (#59629218)

    Decide for yourself. Back up your position with facts.

    You can't expect companies (or governments) to censor some speech and not censor other speech reliably or accurately.

    • by DavenH ( 1065780 )
      No, but they can use their own freedom of speech to annotate misinformation with the (more) globally consistent conclusions of the issue, which would probably be a better solution.

      Forcing speech underground where it won't ever get challenged is not a good outcome. As they say, sunlight is the best disinfectant.

      • YouTube is no more an expert than any other random stranger in the internet. By YouTube claiming they know the correct information but it is impossible for them to fact check even a thousandth of their videos. Let's say the water in Michigan was contaminated and basically poison for people that drank it. Before something becomes accepted by all people one person first must speak about it. YouTube may annotate "the water is not poison" and link to Wikipedia but it can't determine new or active research what
    • Re:So? (Score:4, Insightful)

      by Gravis Zero ( 934156 ) on Friday January 17, 2020 @09:49AM (#59629352)

      Decide for yourself. Back up your position with facts.

      This was also a tactic used defend lead fuel, tobacco and still used by anti-vaxxers. However, in regard to climate change if scientists are correct if people decide incorrectly, they could doom the future for all mankind to plague, death, famine and war. If scientists are wrong, we made a sustainable world with cleaner air and water that will enable people to live longer.

      You can't expect companies (or governments) to censor some speech and not censor other speech reliably or accurately.

      How about when it comes to scientific matters that we go with what the vast majority of scientists have concluded. Also, both companies and governments have a vested interest in mass extinctions not occurring.

    • I don't understand the logic in taking down false information. The problem is people like the author who go on the internet expecting 100% accurate information. I'm an amazed it is even 90% correct on global warming according to the author. It is completely unreasonable to expect random videos that literally could be posted by monkeys, given they got a little help, to be accurate. The internet is a not a replacement for education and this the what is one of the first things that should be taught in schools
  • by gl4ss ( 559668 ) on Friday January 17, 2020 @09:20AM (#59629222) Homepage Journal

    THEY PUT THEM TO RUN ON THEM. they chose the keywords on which they will show them. foolishly they chose keywords that are about climate change.

    some bigger brands do the same foolish mistakes where they arrange their ads to be shown on videos talking about them. but for them to say that they didn't know, well they knew what keywords they were putting their videos on.

    moreover they target people who are already searching info about climate change. that is a stupid marketing tactic. it's basically the same phenomena where you get advertised shoes because you bought shoes 4 weeks before. it's wasted advertising.

  • by Z80a ( 971949 )

    It's pretty obvious that they're using their terrible AI manipulating powers they gain for not being vaccinated to push their videos up, instead of having a really shitty opposition that just can't stop sounding like "know-all twats" that try to push a bunch of garbage along with the truth.

  • by burtosis ( 1124179 ) on Friday January 17, 2020 @09:22AM (#59629226)
    Add it to the list of stupidly demobilized videos including: gun safety and gun education videos, independent news, videos with bogus fair use violations claimed by major corporations, and videos undergoing copyright strike blackmail from scammers.
  • by Old-Claimjumper ( 463905 ) on Friday January 17, 2020 @09:29AM (#59629256)

    I am very cautious about censoring so-called fake news. If you find something blatantly wrong, the proper response is to generate your own content pointing out why the other speech is wrong. The proper response is NOT to say "This is wrong remove it" or "This hurt my feelings remove it". And by the way I have the power to remove and so I will. You may be right this time, but next time someone else will be in power and thus your speech may be deemed wrong.
    Youtube seems to be a platform in the town square where anyone can stand and express an idea freely. The add clicks are for the speech opportunity, not the agreement of disagreement with the content. You don't like the content, jump onto the platform and express why and perhaps generate add revenue for your clicks. You don't want to support free speech with your add payments, then don't advertise on a free platform.

    • Re: (Score:2, Informative)

      by QuietLagoon ( 813062 )
      Freedom of Speech concerns censorship of and by the Government, not google. I, as you, are concerned about censorship of fake news (where do you draw the line, for starters), but please do not diminish our cherished First Amendment by mis-applying it.
  • Doesn't add up... (Score:5, Insightful)

    by kenh ( 9056 ) on Friday January 17, 2020 @09:37AM (#59629298) Homepage Journal

    After collecting more than 5,000 videos, Avaaz found that 16 percent of the top 100 related videos surfaced by the search term "global warming" contained misinformation.

    What does the 5,000 videos mean? Top 100 climate videos and 4,900 cat videos?

    Why do you then focus on "the top 100" videos? Should we just ignore the other 4,900 videos you just brought up?

    It would help your case if you explained/gave examples of "mis-information" - I suspect that term was chosen because it lowers the bar for inclusion, since if the informed viewer making the assessment believes that Miami will be under 8 feet of water by 2050 and the video describes Miami under 8 feet of water in 2075 or under 5 feet of water in 2050, then it can be labeled "mis-information".

    16 videos out of 5,000 is only 0.32%, that's an incredibly small problem

  • by kenh ( 9056 ) on Friday January 17, 2020 @09:43AM (#59629316) Homepage Journal

    After collecting more than 5,000 videos, Avaaz found that 16 percent of the top 100 related videos surfaced by the search term "global warming" contained misinformation.

    How many of the 16 videos are "monetized"? If the issue is advertisers subsidizing spreaders of loosely-defined "mis-information", are we to assume all 16 of the "top 100 related videos" are, in fact, monetized, meaning their creators share in the advertising revenue? The summary draws a connection between two unrelated things, and never actually makes the connection. Yes, youtube has monetized videos, and yes, youtube has videos with "mis-information", but before I get upset about youtube paying creators with videos containing mis-information I want to know how many of them are actually collecting a share of ad revenue.

  • by onyxruby ( 118189 ) <onyxruby@ c o m c a s t . net> on Friday January 17, 2020 @09:46AM (#59629332)

    The hyperbole lost me when it said "a green or ethical brand like Greenpeace". Anyone that puts ethical in the same sentence as Greenpeace has a nebulous grip on reality at best. Greenpeace effectively invented the practice of greenwashing. They have led the charge against the cleanest form (nuclear) of green energy we have for decades. They have engaged in and supported eco-terrorism. The have a history of ethical challenges with finances. They've opposed GMO's which can help feed and provide nutrition to millions of needy people in third world countries. Their list of ethical lapses could fill a book.

    https://townhall.com/columnist... [townhall.com]
    https://www.theguardian.com/en... [theguardian.com]
    http://www.dw.com/en/greenpeac... [dw.com]
    https://www.washingtonpost.com... [washingtonpost.com]
    https://www.theregister.co.uk/... [theregister.co.uk]
    https://www.washingtontimes.co... [washingtontimes.com]
    https://www.science20.com/cont... [science20.com]

  • Try writing "retard" in a comment. E.g. a reply to some commenter.
    Then like or dislike your own comment. You will get an error. Ditto, if you try to edit it.
    Reload the page (just pull down on the comment you're replying to, if in the app), and your comment isn't there.

    Same thing happens for many other words. Wouldn't be surprised of it is more than just words the Catholibans or SJWs (that dominate Google/US culture) declared "bad".
    (The rest of the world doesn't care about YouTube's personal local "moral" st

    • They announced that they would do that, and we literally discussed it here on slashdot. Too bad you were asleep that day.

  • I can see how some might take that viewpoint.
  • by MancunianMaskMan ( 701642 ) on Friday January 17, 2020 @09:56AM (#59629388)
    I get climate-science denying videos on my YT feed sometimes. YT puts a little section right under the Video with a small explanation and a link to Wikipedia, where you can read pretty level-headed information about the topic. Same with, e.g., "Flat Earth" videos. I guess it's an attempt at coping with TFA's conundrum, allowing people to publish fake news and other insane BS, making money from viewers thereof, yet not wanting to play arbiter about every detail of any discussion.

    For me, that kind of works, it's a sensible compromise.

  • Which has been pushed continuously for the last 30 years, even prior to youtube. Stop with the hyperbole.
  • Avaaz, the "non-profit" who put out this "study" reported $5 million in salaries in 2017 for 58 employees. The CEO is paid $250k and the other administrators make around $150k. I haven't found any filings more recent than 2017. Non-profits are nice work if you can get it.

    https://projects.propublica.or... [propublica.org]

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