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United Kingdom Government

VPN Downloads Surge in UK as New Age-Verification Rules Take Effect (msn.com) 87

Proton VPN reported a 1,400 percent hourly increase in signups over its baseline Friday — the day the UK's age verification law went into effect. For UK users, "apps with explicit content must now verify visitors' ages via methods such as facial recognition and banking info," notes Mashable: Proton VPN previously documented a 1,000 percent surge in new subscribers in June after Pornhub left France, its second-biggest market, amid the enactment of an age verification law there... A Proton VPN spokesperson told Mashable that it saw an increase in new subscribers right away at midnight Friday, then again at 9 a.m. BST. The company anticipates further surges over the weekend, they added. "This clearly shows that adults are concerned about the impact universal age verification laws will have on their privacy," the spokesperson said... Search interest for the term "Proton VPN" also saw a seven-day spike in the UK around 2 a.m. BST Friday, according to a Google Trends chart.
The Financial Times notes that VPN apps "made up half of the top 10 most popular free apps on the UK's App Store for iOS this weekend, according to Apple's rankings." Proton VPN leapfrogged ChatGPT to become the top free app in the UK, according to Apple's daily App Store charts, with similar services from developers Super Unlimited and Nord Security also rising over the weekend... Data from Google Trends also shows a significant increase in search queries for VPNs in the UK this weekend, with up to 10 times more people looking for VPNs at peak times...

"This is what happens when people who haven't got a clue about technology pass legislation," Anthony Rose, a UK-based tech entrepreneur who helped to create BBC iPlayer, the corporation's streaming service, said in a social media post. Rose said it took "less than five minutes to install a VPN" and that British people had become familiar with using them to access the iPlayer outside the UK. "That's the beauty of VPNs. You can be anywhere you like, and anytime a government comes up with stupid legislation like this, you just turn on your VPN and outwit them," he added...

Online platforms found in breach of the new UK rules face penalties of up to £18mn or 10 percent of global turnover, whichever is greater... However, opposition to the new rules has grown in recent days. A petition submitted through the UK parliament website demanding that the Online Safety Act be repealed has attracted more than 270,000 signatures, with the vast majority submitted in the past week. Ministers must respond to a petition, and parliament has to consider its topic for a debate, if signatures surpass 100,000.

X, Reddit and TikTok have also "introduced new 'age assurance' systems and controls for UK users," according to the article. But Mashable summarizes the situation succinctly.

"Initial research shows that VPNs make age verification laws in the U.S. and abroad tricky to enforce in practice."

VPN Downloads Surge in UK as New Age-Verification Rules Take Effect

Comments Filter:
  • Good on them (Score:3, Insightful)

    by alvinrod ( 889928 ) on Sunday July 27, 2025 @04:07PM (#65548802)
    Good on them and I hope they realize there are other things than tits and dick that their government doesn't want them to see.
    • Re: (Score:1, Flamebait)

      We know.

      Labelling Palestine action as a terrorist group was appalling. Ama now the police seem keen on crashing down on anyone mentioning Palestine at all, and the government assists to be happy to let them.

      Can't wait to be rid of Starmer though unfortunately there are worse people waiting in the wings, so careful what you wish for.

      • We know.

        Labelling Palestine action as a terrorist group was appalling.

        The same Palestine Action that broke into a defence contractor, attacking security staff and police with hammers and baseball bats, the same Palestine Action who broke into a RAF base and damaged aircraft, the same Palestine Action who had plans to attack military bases throughtout the UK? I wonder why the government would ever deem a "peaceful protest group" like that a terrorist organisation.

    • I'm with the govt on that one. I don't want to see dicks either.

    • by stooo ( 2202012 )

      >> there are other things than tits and dick that their government doesn't want them to see.
      Tits, dicks, pussies, and VPNs ?

  • by VaccinesCauseAdults ( 7114361 ) on Sunday July 27, 2025 @04:10PM (#65548810)
    “This clearly shows that adults are concerned about the impact universal age verification laws will have on their wanking.”
    • Who said porn is the only kind of adult content?
      • by shilly ( 142940 )

        The Online Safety Act is much broader, for sure, and catches a lot more types of material. But I'm sure the proponents are pleased that the most memorable thing that's caught is something that people are often embarrassed to admit using.

    • by AmiMoJo ( 196126 )

      It's not just porn. Some Reddit communities for LGBTQ people have been caught up in it, despite having no adult content at all. Trolls report them and Reddit's management of this is fairly bad.

      I expect there are already large numbers of phishing sites claiming to need you to upload a photo of your ID to verify your age. The more sites adopt it, the more people will get used to automatically handing over their ID without thinking.

      • by shilly ( 142940 )

        Wouldn’t it be nice to see some trolling the other way: the Mail, GB News, Reform, the EDL, Tate, etc — all of them should be feasible to concern-troll under this legislation.

  • "age-ian porn" but I just can't find it.

  • End of anonymity (Score:3, Insightful)

    by RossCWilliams ( 5513152 ) on Sunday July 27, 2025 @04:51PM (#65548890)
    This is only one of many steps to eliminating the anonymous internet. The "masks" people of all ages have used to conceal their identity are being taken away one by one.
    • by Waccoon ( 1186667 ) on Sunday July 27, 2025 @11:28PM (#65549424)

      I'm not so concerned about privacy as I am about security. I'm sick of every web site turning into a gated community while all my data goes through a dozen 3rd-party vendors all in the name of keeping me safe. Facial recognition? Banking info? Photo ID? Fuck off.

      Same thing with ad blockers. I can tolerate and ignore ads. The problems is that the ads go way beyond that, trying to break into my browser and share every scrap of data with dozens of other vendors. I've always seen ad blockers as a security tool. They can beg all they want, but I refuse to turn it off.

      • by shilly ( 142940 )

        Exactly this. I am absolutely certain that lots of people in the UK are now going to have their details stolen and abused, and the harms will be compounded by the embarrassment of having to admit that it was for the purposes of watching porn. I mean, sharing passport details with some dodgy porn website based overseas is the exact opposite of Online Safety, but you'll get scant sympathy from politicians, you may end up having a very difficult conversation with your partner, and you will never get the press

        • by mjwx ( 966435 )

          Exactly this. I am absolutely certain that lots of people in the UK are now going to have their details stolen and abused, and the harms will be compounded by the embarrassment of having to admit that it was for the purposes of watching porn. I mean, sharing passport details with some dodgy porn website based overseas is the exact opposite of Online Safety, but you'll get scant sympathy from politicians, you may end up having a very difficult conversation with your partner, and you will never get the press on your side with a DailyMailSadFace article bc there's wanking involved.

          You're assuming that most people will go along with it.

          It's been ridiculously easy to bypass thus far and I can't see the government defending this to the hilt when it seems quite unpopular.

          The law was voted in by the previous conservative government. It's only just gone into enforcement.

          • by shilly ( 142940 )

            I am very confident that millions people will not go along with it and that millions of others will, and the latter will all be at risk

            • I am very confident that millions people will not go along with it and that millions of others will

              I am not sure people will have a realistic choice. Its ridiculously easy to create the illusion of anonymity as long as there is an expectation of it. If having a VPN means you have some need to hide your identity, then having one makes you a legitimate target. Its like wandering into a bank pre-covid with a mask on your face. There is no legitimate reason for you to have one. You can see the effect with the crackdown on gamer cheat tools. Essentially there is no legitimate, legal use of them and so they ca

        • by AmiMoJo ( 196126 )

          Just in the last week thousands, maybe millions of users of a social media app called Tea had their selfies and personal data leaked... To 4chan, of all places. The doxing began immediately.

        • I mean, sharing passport details with some dodgy porn website based overseas is the exact opposite of Online Safety, but you'll get scant sympathy from politicians

          Surely they are the ones most likely to believe that it is safe to put your personal info on a porn site?

      • I'm not so concerned about privacy as I am about security.

        Some of us are concerned about both privacy and security. As the old saying goes, people willing to give up one for the other deserve neither.

    • Governments amassed so much power we now have politicians and peasants, and it has become very hard for the peasants to have a say in anything
  • by rossdee ( 243626 ) on Sunday July 27, 2025 @04:51PM (#65548892)

    I'm not in the UK, but I do download New Age Music.

  • All the complaining about it online turned out to be impotent rage (pardon the pun). As near as I can tell, people just did the damn age checks or signed up for a VPN and that was the end of it.

    There's that old joke about if they removed porn from the internet, all that'd be left is a page saying "bring back the porn!" Well, it turns out that the wankers/fappers/gooners/[whatever euphemism the kids are calling it these days] are just a vocal minority and political backlash is negligible.

    • by RegistrationIsDumb83 ( 6517138 ) on Sunday July 27, 2025 @05:09PM (#65548920)
      Its killing the porn sites though. A major one reported that adding mandatory age verification reduced traffic by 90%. Some people use VPN, most people just go elsewhere. The whole point of the legislation is to harm adult sites. And unfortunately legislators worldwide don't care how unpopular it is.
      • That's really the important distinction here though - it's about access to free porn.

        I'd assume that signing up for a paid account meets the age check requirements, so it would seem the sites are just losing the freeloaders. Sure, that'll eventually bite them in the ass when they can't use free explicit content as a means of attracting new potential customers, but the immediate negative effect on their revenue is probably not that significant.

        At any rate, I'd have to wonder how profitable it really is to r

        • by nyet ( 19118 )

          Not just free. The perception (real or not) of being anonymous. Big difference.

        • by nyet ( 19118 )

          And you honestly don't understand how loss leaders work?

          "such as people uploading content that is underage and/or non-consensual"

          ah yes, a concern troll. Never mind.

          • Not just free. The perception (real or not) of being anonymous. Big difference.

            The second you sign up for a paid account you've ceased to be anonymous. These sort of age verification laws don't affect people who have paid access to porn sites.

            And you honestly don't understand how loss leaders work?

            I specifically did say that free content is mostly used in the context of attracting new paid customers. However, a lot of businesses get by just fine without giving away free samples, so it may not be the end of the world for paid adult sites if the freebies go away.

            ah yes, a concern troll.

            If hosting unverified user-provided content wasn't a huge legal problem, there

      • What pisses me off (Score:4, Interesting)

        by rsilvergun ( 571051 ) on Sunday July 27, 2025 @08:01PM (#65549184)
        Is watching the, don't tell me how to raise my child, crowd screaming for shit like this.

        I didn't particularly care if my kid looked at internet porn and they turned out just fine. I also sat them down and made sure they understood how to handle sex so I didn't have to worry about grandchildren coming out of nowhere.

        That's how I raised my kid and I don't particularly like my government butting in on that. Never mind the hundreds of other reasons not to allow the government to directly censor the internet this way.

        I mean but our entire civilization is collapsing so... What pisses me off is that all it took was scaring a handful of midwesterners with the prospect of their kids turning queer and the threat of them getting fired from their jobs if they drink a few too many beers and drop an n-bomb in public... Two incredibly stupid moral panics and that's it it's over.

        I mean we got a lot of mileage out of Mortal Kombat and heavy metal music but damn, compare to that modern mortal panics are crazy
        • "Think of the children" really was just the excuse. The people who passed these age check laws just have a problem with porn. The actual fallout from it though, wasn't really worth lighting the torches and sharpening the pitch forks over.

          "Free" porn sites have mostly gone to shit ever since they realized it's just too much a liability hosting user-provided content. The credit card companies threatened to cut them off permanently, since advertising/sponsorships/etc. alone wasn't enough to remain profitabl

    • by nyet ( 19118 )

      political backlash is negligible because nobody wants to look bad by admitting they like porn lol.

      are you really that naive?

    • by MeNeXT ( 200840 )

      It did nothing to protect kids from adult material. It just moved the majority porn outside Florida jurisdiction and unfortunately kids will find the not so tame sites.

  • by NewtonsLaw ( 409638 ) on Sunday July 27, 2025 @05:10PM (#65548924)

    I demand that UK MPs declare any interests they have in VPN companies. Perhaps the real agenda here is far more personal than we might think and maybe there's many a fortune being made within the halls of power as a result of this new legislation :-)

    • Or this was pushed from the states, where someone has stakes.

      We saw rent-a-mob prolifers protesting. Not at all surprised if this was pushed from outside.

  • I can't help thinking it'll be young teenagers installing VPNs while their (grand)parents grapple unsuccessfully with the verification system.
  • by RUs1729 ( 10049396 ) on Sunday July 27, 2025 @05:59PM (#65549016)
    Stupid lawmakers coming up with legislation that one can trivially work around. Why do people in the US and the UK keep electing morons as their representatives? Surely not all voters in those countries are morons? Or are they?
    • Because all the candidates are morons.

    • by Anonymous Coward

      George Carlin said it best: "Think of how stupid the average person is, and realize half of them are stupider than that."

      And we let everyone here vote, regardless of education level or ability to reason. No test to vote, nothing.

      • yet he never clarifies if the average follows a classic bell curve, otherwise, wouldn't it be "think how stupid the median person is ..."

    • by jonwil ( 467024 )

      They have passed age verification crap here in Australia and its not exactly something that has any kind of real support from the electorate The politicians who passed it are most definitely not morons and I doubt most of the 5.3 million people who voted for them at the last election are either.

      Both sides of politics support the laws so its not like I could have voted for the other guy and made any difference. And anyone who comes out against the laws is painted as being OK with kids seeing "bad stuff" onli

    • by mjwx ( 966435 )

      Stupid lawmakers coming up with legislation that one can trivially work around. Why do people in the US and the UK keep electing morons as their representatives? Surely not all voters in those countries are morons? Or are they?

      It should be noted that this law was voted in by the previous Conservative government, not the current Labour government. It was just dated to start after the next election.

      Given Labour won a whopping 80 seat majority, we did vote them out.

      To change this law, it requires another act of parliament, that means a repeal bill will need to be voted on (shock horror, that's how a democracy works). That's really a "damned if they do, damned if they don't" scenario for Labour as they'll be attacked by the far

    • by ledow ( 319597 )

      Public/well-known VPN traffic lights up like a Christmas tree, and has to be paid for so it lights up in financial dealings too.

      But what this stops is exactly what it was intended to stop - children bypassing it. Now you need a credit card, sign up with a VPN provider, etc. and pay money, or a decent amount of technical knowledge and a non-UK server running somewhere. Not something the average teenager will manage (but there will always be on).

      Basically it achieved its aim, and now you know who's VPNing o

  • Everyone uses VPNs to bypass the Great Wall and get news from the outside world. Sounds like Britain's moving in the same direction. What a sobering thought!

  • by Anonymous Coward

    All BBC news programs are fixated on those critics saying the rules don't go far enough, and totally ignoring this part of the debate. And the rules aren't even vaguely stopping non-age-verified access to porn. I did my usual search for my usual type of porn every day since the rules came into force and have not been asked to do age verification once. This is just completely pointless. I don't want 11 year olds watching videos of people having sex, it's not good for them. I don't want teenagers watching por

  • by Smogord ( 5480236 )
    Honest question, how difficult would it be for age verification gateways to block VPN originated traffic? At least for the most popular ones from mainstream providers?
    • Probably not too hard, but they probably wouldn't do it since the traffic is never coming from somewhere the law says it must be verified.

      I expect someone will try to demand it, even though it would be an insane overreach.

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