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A Million Zunes Sold 424

Posted by CmdrTaco
from the zero-sold-to-anyone-i-know dept.
According to Robbie Bach, Microsoft's president of the Entertainment and Devices Division, Zune has already met the goal of 1.000.000 players sold, set at launch for the end of June. He also confirms that new Zune things will come in this fall, talks (not) about the Zune Phone, the new Watermelon Red Zune, the Zune Marketplace and of course Xbox 360.
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A Million Zunes Sold

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  • by Anonymous Coward
    ...and don't forget - there's four less iPods in circulation since they put out that 'Bite Me' display unit.
    • by neoform (551705) <djneoform@gmail.com> on Monday May 28, 2007 @08:20AM (#19299287) Homepage
      Catching up? Maybe..

      Catching on? No.

      They *still* haven't bought the domain zune.com, talk about stupid.
      • by Technician (215283) on Monday May 28, 2007 @12:12PM (#19300889)
        Who does Microsoft sell to? That is the question. Have you been in a Microsoft store lately? Microsoft sells to retailers. How many Zunes are in retailers wareshouses awaiting retail sale? I bet the sales guy gets a pretty good spiff for selling a Zune over a Zen.

        My daughter away in school wanted a Xen Video. We went to a retailer and asked for one. The salesman convienently heard me say Zune. They acted like they didn't know what or where the Zen's were. Either I got a real diwit for a salesman, or they were blinded by the possible spiff for selling a Zune. The store did have Zen's, but were sold out of the video model.
      • In the time Zune sold 1M, ipod sold probably tens on M. Dropping behind more like.

        Of course this all depends on if you can believe a fanboy site.

  • but ... (Score:5, Insightful)

    by eneville (745111) on Monday May 28, 2007 @07:58AM (#19299145) Homepage
    who bought these? i don't know anyone in the uk who has a zune.. for that matter i don't know anyone who has even SEEN a zune. did ms employees buy these at a knock-down rate?
    • I could've said the same thing for the iPod back when they hit their first million. It's still less than 1% of the total US population, let alone the world.

      I actually see many Zunes in use in the D.C. area (most of them are used for watching missed episodes of Lost, 24, and Heroes)
    • Re:but ... (Score:5, Insightful)

      by tomstdenis (446163) <tomstdenis&gmail,com> on Monday May 28, 2007 @08:01AM (#19299173) Homepage
      You realize that a million isn't much right in the grand scheme of populations right?

      In the UK, if a million were sold there you'd have a 1/54 chance [or so] of knowing someone who owned a Zune. In Canada, it'd be about 1/32 or so. And given that I don't regularly hang out with 32 peeps [assuming all were sold in Canada though...] it's not surprising me that I haven't seen one.

      Tom
      • Re:but ... (Score:5, Funny)

        by Rakshasa Taisab (244699) on Monday May 28, 2007 @08:06AM (#19299203) Homepage
        Yeah... The Zune is something you only show to your very closest friends, amongst nervous laughter, as you explain to them the embarrassing chain of events that led you to buying it.

        So, if you have less than a hundred very close friends, you're not likely to have seen one.
        • Well I dunno about you but when I walk around with my ipod I usually keep it in my pocket.

          Tom
      • Your calculation assumes I only "know" one person.
        • Fair enough, but unless you hang out with 60 or so peeps you're not guaranteed to have seen one.

          In fact it's even lower if you know couples. In most cases, a couple who is against buying one acts really like an individual. Even if one of them might be tilted towards buying one, they won't.

          Tom
      • Re: (Score:3, Interesting)

        by DMoylan (65079)
        i travel on public transport here in dublin ireland. 3+ hours a day. it's interesting to watch the various devices in use.

        every day i see dozens of various players/pdas/phones in use on the bus, waiting in queues and so forth. i would recognise a zune if i saw one as it has such a large screen. still haven't seen one. ipods, creative, archos (and i thought they were rare) are common. i watch my portable tv on a nokia 770.

        they should be more visible as you can watch videos on them so they should be in
    • by Bayoudegradeable (1003768) on Monday May 28, 2007 @08:09AM (#19299217)
      1,000,000 sold to vendors perhaps? Sold to customers might be different but if there are 1 mil Zunes on shelves or in stock out there M$ can claim "million sold."
      • Re: (Score:2, Informative)

        by shark72 (702619)

        "1,000,000 sold to vendors perhaps? Sold to customers might be different but if there are 1 mil Zunes on shelves or in stock out there M$ can claim "million sold.""

        Sorry, no. That 1MM units is sell through to customers, not sell in to retailers. Companies almost never refer to sell in numbers, as quantity sold in is liable to be returned.

        I've seen the NPD data. Microsoft isn't lying here.

        • by ivan256 (17499) on Monday May 28, 2007 @10:53AM (#19300359)
          NPD data isn't Microsoft data, and unless every user registers their product Microsoft doesn't know how many were "sold" to end users. They don't much care either. They don't sell Zunes to end users. They sell them to distributors and retailers. If they collected money for a million units, they've sold a million units. If every WalMart, Target, and BestBuy still has 4 on the shelf, Microsoft still "sold" a million units, even though only half of that is in the wild. This article doesn't mention NPD data at all.

          Not that it matters anyway. Saying you've sold a million at this point is admitting defeat. Apple sold that many players last week. A million in almost a year is horrible and complete failure.
      • Re: (Score:3, Funny)

        Aha! You made the same mistake the MS press-monkey made when reading the original memo from Bill... "1.000.000" is not in fact the Eurpoean number format for "one million", but rather the US number format for "one"... Bill himself.

        Even Steve got an iPod instead, although he won't admit to it.
    • Re:but ... (Score:5, Informative)

      by $pearhead (1021201) on Monday May 28, 2007 @08:16AM (#19299259)

      i don't know anyone in the uk who has a zune..
      That might have something to do with the fact that it has not been released in Europe yet. [zuneinfo.com]
    • by Da Fokka (94074)

      who bought these? i don't know anyone in the uk who has a zune.. for that matter i don't know anyone who has even SEEN a zune. did ms employees buy these at a knock-down rate?


      Nope, they are bundled with every new PC. It worked for Vista.

    • by nurb432 (527695)
      1 million sounds like a lot, but it really isnt.

      Espcially over here in the US.
    • Yeah, me neither. When I mention them in conversation (usually to illustrate how bad the wireless/DRM thing is) I have to follow it with "it's Microsoft's iPod".
    • Re: (Score:3, Interesting)

      by ronanbear (924575)
      Guy in the office beside me has one. I've never seen it though as he doesn't use it in the office. The only reason I knew he had one was he was complaining about getting a charger because he had to plug it into his computer to charge it. I explained that because USB is 5V standard he should be able to plug his USB cable into an iPod-USB wall socket charger which is the same voltage.

      Worked apparently.

      I was pretty surprised that he bought it. Probably just has a big collection of WMA files.
    • Re:but ... (Score:4, Insightful)

      by nwbvt (768631) on Monday May 28, 2007 @04:58PM (#19302783)

      Well I don't know anyone who owns a John Deer tractor, does that mean all the ones that are sold are being bought by people working for the company?

      Sheesh, when will you people learn that your circle of friends and contacts are not at all representative of the population as a whole...

      And to be honest if you have never even seen a zune, that must mean you havn't set foot in an electronics store recently (assuming they are distributing them over there in the UK as heavily as they are over here in the colonies), which means you probably wouldn't know too many people that owns one.

  • by Z0mb1eman (629653) on Monday May 28, 2007 @07:58AM (#19299147) Homepage
    I've only been holding off on buying a Zune because of the colour.

    Now, at long last, a Watermelon Zune! It's as hip as a watermelon, and twice as easy to use!
  • Really? (Score:3, Interesting)

    by villaged (616929) on Monday May 28, 2007 @07:59AM (#19299151)
    The only time I have ever seen one in the wild is when a Microsoft SE was using one.

    Has anyone ever been somewhere and seen more than say three in a five minute span?

  • by patio11 (857072) on Monday May 28, 2007 @08:03AM (#19299181)
    Riddle me this Slashdot: Why is it that when a product achieves ... ...10% of the MP3 player market, it is less than an also-ran. ...10% of the browser market, it is a signal that the world is changing. ...10% of the OS market, it is news that would rival the second coming of Christ.

    (Hey, put down that Troll mod -- part-time Linux-based programmer with an iPod here... Really.)
    • by Headcase88 (828620) on Monday May 28, 2007 @08:15AM (#19299247) Journal
      I like that point but I'm pretty sure Zune doesn't have 10% of the MP3 player market by a long shot.
      • by shark72 (702619)

        "I like that point but I'm pretty sure Zune doesn't have 10% of the MP3 player market by a long shot."

        In April (the latest month for which NPD data was published) they had almost 10%. Total US retail market was $88MM and they sold through $7.2MM. That's 8%. Apple had 81% and the rest was... well, "the rest."

        When you add in flash players, Microsoft's share goes down considerably, as Microsoft's share of the flash player market is 0%.

    • by nanosquid (1074949) on Monday May 28, 2007 @08:27AM (#19299325)
      It's not the market that makes the difference, it's the company. In the past, Microsoft has been able to kill competitors simply by announcing a product, and if that wasn't enough, they'd follow it with billions in marketing and loss leaders. Microsoft wanted to make Zune a big success and they have failed; it's just another clunky Microsoft product that may or may not sell enough to break even eventually.

      OTOH, when other companies achieve 10% market share against a convicted but unrepentant monopolist with billions of dollars in his war chest and an army of lawyers, yes, that is big news.
    • by jone1941 (516270)
      You are talking about different markets, players and install base. How many MP3 players are there, how many internet users, and further still how many computers are there? All of these things increase in scale and vastly increase their importance. This isn't a small player we're talking about, it's Microsoft! The fact that they spent as much as they did trying to develop and market this thing and still only managed to sell 1,000,000 of them (to stores) in it's first year is pretty pathetic.

      In the cas
    • Re: (Score:2, Troll)

      Well, for one thing, the Zune doesn't have 10% of the market. That was one million zunes shipped, not sold. For another thing, he's probably artificially limiting the category the Zune is in, like only > 20Gb media players or something. If you want an alternate take from M$' perspective, try this one [roughlydrafted.com]:

      ...one million units in seven months of sales is simply nothing in consumer electronics. In reality, Apple will sell roughly another twenty million iPods by June 2007 ... if Microsoft can meet its goal

      • by shark72 (702619)

        "Well, for one thing, the Zune doesn't have 10% of the market. That was one million zunes shipped, not sold. For another thing, he's probably artificially limiting the category the Zune is in, like only > 20Gb media players or something."

        Microsoft has sold through close to 1MM units. If they haven't yet hit it, they will soon.

        You're correct on your 2nd point. The Zune has about 10% of the hard drive player market (8% in April). People in the industry like to break up the market into "hard drive" an

    • Re: (Score:3, Informative)

      by jeffasselin (566598)
      Apple recently announced they'd sold a total of 100 million iPods. They don't have 100% of the market, then the Zune's market penetration is LESS THAN ONE PERCENT.

      Good job pulling that 10% figure out of your ass. Myself, I try to get sources when I pull off numbers:

      http://www.apple.com/pr/library/2007/04/09ipod.htm l [apple.com]

      If the Zune had taken 10% of the market, it would certainly have been significant. Less than 1%? No-name cheap players have probably done that much,
      • by RodgerDodger (575834) on Monday May 28, 2007 @09:03AM (#19299585)
        10% of the market = 10% of the units sold in period (7 months from start of December to end of June). We're talking the hard-disk-based players here, BTW, as per the interview.

        Apple doesn't have a market share of 100 million iPods. They've got an _installed base_ of 100 million iPods. During the first three months of '07, Apple sold 10,549,000 [apple.com] iPods - but the Shuffle and the Nano don't count (flash-based). Let's assume (for the sake of argument) that about half the iPods Apple sell are the HD models, and that they'll sell about the same again the April-June period. So you're looking at about 8-10 million HD iPods sold in the period described. Suddenly, a 10% market share for the Zune selling about 1 million in the same period isn't unrealistic.

        I think we can assume that the Microsoft guy got the size of the market right - he may be exaggerating sales by including units still in the channels and not with customers, but the size of the market is right.

        Still, I don't know who buys these things. But then, I don't think MS sells them in Australia yet, so that's hardly surprising for me.
        • Re: (Score:3, Insightful)

          by Scrameustache (459504)

          Apple doesn't have a market share of 100 million iPods. They've got an _installed base_ of 100 million iPods. During the first three months of '07, Apple sold 10,549,000 [apple.com] iPods - but the Shuffle and the Nano don't count (flash-based).

          I'm sorry to jump in your fun numbers game, but...

          Do you think the future of iPods (in the generic sense) is in hard drives?
          Because the way I see things going, it seems like non-mechanical storage is on the march.

          • by DECS (891519) on Monday May 28, 2007 @01:58PM (#19301579) Homepage Journal
            The OP is right that Apple has sold 100 million iPods over the last ~6 years (since 2001), but what is interesting is that the company has sold about 70 million of those IN THE LAST YEAR AND A HALF. That's why the installed base graph looks like a population explosion curve (just like Apple's stock price).

            By (fiscal) year, Apple sold this many iPods:
            2002 381,000
            2003 939,000
            2004 4,416,000
            2005 22,497,000
            2006 39,409,000
            2007 31,615,000 (the two fiscal quarters ending in March 07)

            So Microsoft's sales of 1,000,000 would be impressive if it had actually sold that many to consumers. The fact is however, that Microsoft reports sales by counting how many units it has pushed off on retailers. Microsoft reported sales of 10 million Xbox 360s last fall, after only selling 6 million to users. It continues to push retailers to take deliveries of units to create the appearance that the 360 has not reached saturation, despite little new growth. Given that it could dump 4 million 360's on retailers last fall, it's actually a pretty dismal failure that Microsoft can't manage to similarly fake sales of 4 million Zunes, even without ever selling one. If it can only mange to announce meeting its stated goal for June, it doesn't even care anymore. This is a very dead product.

            Zune vs. iPhone: Five Phases of Media Coverage [roughlydrafted.com]
            iPod vs Zune: Microsoft's Slippery Astroturf [roughlydrafted.com]
            Next Gen Sales - Q1 2007 - Zune, Xbox, PS3, Wii, Apple TV [roughlydrafted.com]

             
    • by tji (74570)
      Well, a few things..

      While the MP3 market is pretty large, it's nowhere near the market of Operating Systems or Web Browsers.. Many millions of people use the latter products.

      There is a big difference between a large dominant player (Microsoft) selling a million, and an upstart (Firefox, Linux) getting market share. Microsoft has existing agreements with a lot of companies, which can be leveraged to get the Zune out there (e.g. We'll give you better pricing on our other products if you carry the Zune).
    • Nice! (Score:4, Insightful)

      by mattgreen (701203) on Monday May 28, 2007 @08:47AM (#19299471)
      It can be simplified further:

      * If we like said product/OS, then every tiny gain in market share is major news which is accepted without further questioning of the facts as presented. Comments on article consist of lots of pats on the back and generally positive.
      * If we don't like said product/OS, then every tiny gain in market share involves questioning the facts as presented. Insert long diatribes about unfairness of past behavior. You can even make statements that conditionally apply, i.e. "monopolies are bad. Except for the iPod, they earned it!"

      The funny part is you have a bunch of posts nitpicking over the 10% mark: "there's no way the Zune has 10%!" Yes, way to miss the entire point of the post.
      • Reading the article itself you get to figure, they haven't even sold 1million Zunes yet. They plan to sell them by June...
    • by Coryoth (254751)

      Riddle me this Slashdot: Why is it that when a product achieves ... ...10% of the MP3 player market, it is less than an also-ran. ...10% of the browser market, it is a signal that the world is changing. ...10% of the OS market, it is news that would rival the second coming of Christ.

      It is a simple matter of prior expectations. An open source project built by volunteers taking on a huge established company like Microsoft? Not much expectation of huge wins there. When you are talking about the OS, rather than just the browser, and you're discussing the bread and butter for Microsoft and the hugely entrenched mindshare, well the expectations for an open source project are very low indeed. On the other hand when you're talking about a huge company like Microsoft throwing its weight into a

    • I would think that part of the problem is that Microsoft can arrange things so you're punished for using an alternative OS or alternative browser. I remember when Mozilla was young and Firefox wasn't even Firefox yet, and a whole lot of web pages wouldn't render properly in anything but Internet Explorer. 10% of the market would mean that people were using it in spite of this problem, and that web designers would need to support these browsers, and therefore it would be a big win.

      You have similar situati

    • Because the Zune has not achieved 10% of the market. If you read the marketing speak carefully, they said they have achieved 10% of the market in which they compete. The Zune has 2.9% of the MP3 market and ranks #5. They have 10% of the hard drive market only.
  • by GaryPatterson (852699) on Monday May 28, 2007 @08:06AM (#19299201)
    I'd hoped that the Zune would be a stronger competitor to the iPod, offering things Apple didn't and raising the bar on portable players generally.

    As a fan of Apple, I'm keen to see better players in this space to drive everyone up. It's good to see Microsoft claiming the million players sold, but the Zune as it stands today is a turkey. The innovative wireless sharing has been hobbled by unnecessarily draconian DRM, leaving a weak offering. Maybe Zune 2 will be better, but it's a failure to release a poor first showing, as now we've all got this first impression to overcome.

    I'd like to see Microsoft release a really solid Zune. Promises are worth exactly nothing; only products matter.
    • I think MSFT's plan was to build an MP3 player at the lowest possible R&D costs while offering features the iPod didn't, and that includes a different user interface to the iPod's aging user interface. However, when Steve demoed the iPhone and everyone oooohed.... and ahhhhhed... over it's slick user interface and features, everyone knows that most of the iPhone's user interface and possibly some of the its features will make there way into new iPods. Apple has an established history of investing heav
    • I'd hoped that the Zune would be a stronger competitor to the iPod, offering things Apple didn't and raising the bar on portable players generally.
      But you got treatment and now the seizures and weird delusions about the innovation relationship between Apple and Microsoft have subsided? Glad to have you back and coherent ;)
    • The problem is that Microsoft has to cater to the music industry and soon, maybe the movie & TV industry with respect to the limitations they put on "squirting". Why they didn't also have some means of accessing a store or the web through the control, I really don't know.
  • Nice (Score:4, Funny)

    by Tuoqui (1091447) on Monday May 28, 2007 @08:07AM (#19299207) Journal
    At least it seems to be selling better than Vista!
  • Sold? or Shipped? (Score:5, Insightful)

    by Basilius (184226) on Monday May 28, 2007 @08:07AM (#19299209)
    We all know MSFT counts something as sold the day it leaves the warehouse, not the day it leaves the store.

    I know more people with Archos products (2) than Zunes (1).
    • by Hangtime (19526)
      Good point, however its not so much the deviousness of a company but rather the reality of GAAP accounting. The manufacturer counts the sell upon delivery of the product to a wholesaler (Best Buy, CompUSA) and receiving consideration (money) for the sale equals revenue. However, the smart analyst will look at how things flow through the channel (Wal-Mart, Best Buy, etc.) to ascertain how well things are selling to the consumer because this will be the best indicator of the future.
  • by Bullfish (858648) on Monday May 28, 2007 @08:26AM (#19299323)
    The thing is one million may sound like a lot to us, but it is really a drop in the bucket compared to mow many mp3 players there are out there. iPods have sold how many million? I still see more generic players (Sansas etc) around my area than genuine iPods. MS is trying to establish the Zune as a brand which may or may not happen. To do so they will have to sell 10's of millions and then you might see one. MS does have the staying power to wait. If the thing fails, at least they have a tax write-off. In the meantime, the reason they want in is the sheer size of the market. Not unlike the iPhone which Apple figures will make a go of it with single digit market penetration. A million is probably true, but in percentage of the market it is insignificant.
  • by gilesjuk (604902) <giles,jones&zen,co,uk> on Monday May 28, 2007 @08:37AM (#19299397)
    After the iPod amnesty at Microsoft I would imagine they have finally reached this target.
    • by mgblst (80109)
      Do you really think that Microsoft hires over a million people? And that they all have ipods? And that they all want to throw them away for the Zune? What are you, stupid, or an accountant?
  • Sold or shipped? (Score:3, Interesting)

    by bbzzdd (769894) on Monday May 28, 2007 @08:38AM (#19299403)
    I am reluctant to believe that 1M Zunes were sold through to consumers as opposed to sold to retail. Microsoft pulled this same stunt in December to meet their 10M Xbox 360 goal. They essentially flooded the retail channels with 360s, many of which are still on the shelves today. The question is, how many Zunes did they dump into retail to meet the 1M goal?
  • 1000000? (Score:5, Funny)

    by meta coder (752563) on Monday May 28, 2007 @08:41AM (#19299431)
    of course, it's binary
    • by Hoplite3 (671379)
      For the lazy, or the mathematically disinclined, that's 64 zunes. Imagine if you had them all in one room. Woo. What a party.
      • Re: (Score:3, Funny)

        by Anonymous Coward
        64 Zunes should be enough for the market....
  • That about sums up my excitement concerning the Zune. I'll stick with my Sansa e280 especially since I can run Rockbox on it.
  • According to Robbie Bach, Microsoft's president of the Entertainment and Devices Division, Zune will meet the goal of 1.000.000 players sold by the end of June, set at launch.

    I've yet to see one this side of the pond, and the statement doesn't say who Microsoft sold them to and and what price. Given they appear to be able to hit the volume just in time for Microsoft's financial year end, how do you spell "write off"? And isn't market share normally measured by what proportion appear to be in the hands of

  • Microsoft product managers remind me of the Soviet factory managers in that they both had fixed, set quotas to meet, which were set by leaders/upper management who were/are totally divorced from the reality of just how unpopular Microsoft as a brand is, and the reasons behind that unpopularity are because it's been a long time since Microsoft offered products that didn't have some kind of Designed-By-Marketing trick to lock you into their products.

    It shows just how little trust Microsoft actually has in its
  • No no no (Score:2, Funny)

    by Anonymous Coward
    it's 1,000,000 patents infringed and 235 Zunes sold
  • You can't count giving 850,000 away for free as a "sale".

    Microsoft does this all the time, They say "see Vista already outsold XP in its first month. (I have only seen 1 person with a Vista system and he hates it.) it's widely addopted.. why dont you have it? your falling behind in REAL technology."
    • by shark72 (702619)

      "You can't count giving 850,000 away for free as a "sale"."

      They are counting units sold at retail. In case this still isn't clear... they are referring to units which customers buy by paying for them at a store such as Target or Best Buy.

      It's interesting to see the theories that people are throwing out there. At any rate, glancing at the April NPD data:

      • Total US retail market size for hard drive MP3 players was about $88MM (down from $117MM in March)
      • Apple had the top four spots and did about $72MM
  • Question (Score:5, Funny)

    by Vexorian (959249) on Monday May 28, 2007 @09:32AM (#19299803)
    What is Steve Ballmer's uncle going to do with 1000000 zunes?
  • No Linux (Score:4, Interesting)

    by simonloach (974712) on Monday May 28, 2007 @09:32AM (#19299805) Homepage
    The only reason I bought a Zune was because I thought it would have linux on it a few months after launch. I thought to myself "Ipod fans have had Rockbox and ipodlinux for ages so why not Zune?". Big mistake. Microsoft have gone out of their way to prevent third party firmware being loaded on by only accepting Microsoft signed firmware. Its such a shame. Think about what could be done: wireless syncing, actually sharing songs between other Zune users (not that 3 songs in 3 days crap), gapless playback, proper video format support (not just wmv) etc. It could have been good...
  • by Ant P. (974313) on Monday May 28, 2007 @10:26AM (#19300191) Homepage
    Check the UID and comment count of the "user" that submitted this story.
  • Church of Slashdot (Score:3, Insightful)

    by Scottoest (1081663) <scott@bampagPOLLOCKe.com minus painter> on Monday May 28, 2007 @01:00PM (#19301201) Homepage
    Looks like quite a few of you skipped church on Sunday, because the Microsoft groupthink has been split down two separate veins of baseless conjecture today:

    1) 1 million Zunes sold is a drop in the bucket. A DROP IN THE BUCKET I SAY!

    Yeah, and this story wasn't about the Zunes market dominance - it was about a MS official stating they met their internal targets of 1 mllion by the end of June. But good lord, for every anecdotal story you have of not knowing anyone who owns a Zune (statistically likely since they have only sold a million units), there is someone else who does. I personally have one friend who owns one, and he seems to enjoy it.

    2) Microsoft obviously fudged the numbers! The Zune is crappy, there is no way!

    A lot of you are making jokes about how they massaged this number, or how it's probably a million units shipped to retail, but you have nothing to back this up at all, just like you didn't with the Vista license sales stories. Just baseless conjecture sprouting from the basic Microsoft == Evil truism. If they somehow admit to faking the numbers, then string them up accordingly.

    Honestly though - take a scroll through all of the comments in this story, and you will cringe. And this is coming from someone who is a happy 3rd Gen iPod owner, and who isn't interested in the Zune in the slightest.

    Don't buy their product if it doesn't have what you want, but all of this foaming at the mouth hatred for everything they do or release seriously hamstrings your credibility.

    - Scott
  • by zerofoo (262795) on Monday May 28, 2007 @08:02PM (#19303895)
    I work in a school, and what the kids carry around in their backpacks is a pretty good indicator of the general popularity of the product.

    So far, most popular things I see in kids hands are iPods, PSPs (the little kids have Nintendo DS lites) and every type of cell phone on the planet.

    This year, I only saw one kid with a Zune. She said she was sorry she bought it since all the accessories she wanted to buy only worked with iPod.

    So if kids (or their parents) aren't buying Zune, who is?

    -ted
  • by xtal (49134) on Monday May 28, 2007 @10:45PM (#19304979)
    DRM issues aside .. DRM sucks; but I think it's overblown.

    If the zune was 1/2 the thickness - or thinner than an ipod - I wonder how much better it would have performed in the market. The current size is on par with what I'd expect 7 years ago from a early ipod. That's an engineering challenge much more difficult than making a portable brick that plays movies.

    I've watched the form factor issue destroy Palm, now the marketdroids at microsoft have missed this mind boggingly obvious fact - thin and light is sexy.

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