samzenpus from the price-of-things dept.
Techy77 writes "McAfee's chief technology officer Mike Fey has admitted that he regrets his own company's estimates, which once pinned global losses from cyber crime at more than $1 trillion. From the article: 'A more recent report commissioned by the security company, and released last month, reduced those estimates to as low as $US300 billion globally, but specifically noted the difficulty of determining exactly how much companies, governments and individuals could lose if subject to an attack. “It’s very difficult to put a dollar figure on it,” Mr Fey said. “When you meet an engineer that has spent a good chunk of his life working on some innovation and it’s stolen overnight, you get a good feeling for what [intellectual property] loss means. It is the shift in a moment’s instance from an innovative company set strategically, to loss. It becomes difficult for that company to invest in innovation."'"
Advertising may be described as the science of arresting the human
intelligence long enough to get money from it.