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Amazon Promised Drone Delivery In Five Years Five Years Ago (apnews.com) 131

On December 1, 2013, Amazon announced its plans to deliver packages by drone in just "four or five years" on a 60 Minutes episode with then-host Charlie Rose. As The Associated Press reports, it's officially been five years and drone deliveries seem to be nowhere in sight. "Bezos made billions of dollars by transforming the retail sector," reports The Associated Press. "But overcoming the regulatory hurdles and safety issues posed by drones appears to be a challenge even for the world's wealthiest man." From the report: The day may not be far off when drones will carry medicine to people in rural or remote areas, but the marketing hype around instant delivery of consumer goods looks more and more like just that -- hype. Drones have a short battery life, and privacy concerns can be a hindrance, too. Amazon says it is still pushing ahead with plans to use drones for quick deliveries, though the company is staying away from fixed timelines. "We are committed to making our goal of delivering packages by drones in 30 minutes or less a reality," says Amazon spokeswoman Kristen Kish. The Seattle-based online retail giant says it has drone development centers in the United States, Austria, France, Israel and the United Kingdom.
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Amazon Promised Drone Delivery In Five Years Five Years Ago

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  • I want my refund!

  • Also (Score:5, Insightful)

    by phantomfive ( 622387 ) on Wednesday December 05, 2018 @03:15AM (#57751538) Journal
    We're also approaching the year when we were promised self-driving cars. 2018 [theverge.com], or ~2017 [fortune.com], or 2018 [youtube.com]. It's going to be a few years of failed predictions.
    • The good stuff is always just a few more years away.
    • by AmiMoJo ( 196126 )

      We haven't even got to level 3 autonomy yet. Audi tried but it didn't work, even in their demo the guy had to grab the wheel suddenly when the extremely narrow conditions it works under went away (under 40 kph, car in front, car or wall on both sides, decent weather, no difficult lighting like overhead bridges etc.)

    • Re: (Score:1, Flamebait)

      Funny when I point these things out, the technocrats always mod me down. Other things that will never happen: living permanently on Mars or the Moon, traveling to another solar system, self-driving cars, AI, significantly faster digital computers. Sorry about that.
      • When you say "never" that's a whole different class of assertion, though. A lot will happen in the next thousand years, hard to predict. Maybe if you change the way you phrase it.....
    • We're also approaching the year when we were promised self-driving cars. 2018, or ~2017, or 2018. It's going to be a few years of failed predictions.

      Waymo started their self driving taxi service today.

    • We're also approaching the year when we were promised self-driving cars. 2018 [theverge.com], or ~2017 [fortune.com], or 2018 [youtube.com]. It's going to be a few years of failed predictions.

      Good god. In the 1970s we were promised that by now you'd be living on Mars going to work in a automatic self-flying car while a flesh-covered robot masturbates you.

  • Rich people puchase legislation, they never had too many problems with regulation. However, they can't buy away the laws of physics, which is why they should be more careful before giving deadlines for vaporware projects that only exist in their minds.
    • by mi ( 197448 )

      Rich people puchase legislation, they never had too many problems with regulation

      Some times I actually wish this were true. It is not. Current regulations prohibit drone-operations outside of the operator's line of sight.

      FAA could give you a waiver, but have so far rejected 99% of such applications [precisionhawk.com].

      This kills off the most attractive use of drone — sending it out straight from the distribution center nearest to the customer. If a wheeled vehicle still needs to be used to get to where an Amazon employee

      • I'm convinced that the regulatory hurdles will vanish once the necessary technical advancements required to create a profitable business segment out of drones are available. For now, there's the problem that a small and light vehicle can carry only so much energy; there's also the problem that such a vehicle can be brought down with little effort by someone who wants to come in possession of its payload, or can't think of something better to do; and so on.
        Once upon a time there was a law that required cars
  • by Actually, I do RTFA ( 1058596 ) on Wednesday December 05, 2018 @03:22AM (#57751558)

    I can get stuff to my door in two-hours (one hour if I pay extra). That is drone delivery. Similarly, Uber and Lyft already supply on-demand self-driving cars. I mean, sure they can use tech to get people out of the loop, but as a consumer, I don't really care. Do you?

  • We've been doing that since 2010, the only people who cared was the local paper and the cops. Now it's old news and we've sorted it out with the cops so that we are allowed to operate How is this news?
  • Well (Score:5, Informative)

    by nospam007 ( 722110 ) * on Wednesday December 05, 2018 @03:38AM (#57751584)

    "60 Minutes episode with then-host Charlie Rose. As The Associated Press reports, it's officially been five years and drone deliveries seem to be nowhere in sight. "

    Charlie Rose is not in sight anywhere either.

  • Comment removed based on user account deletion
  • Remote control over drones can ALWAYS be eliminated or hijacked [google.com] by radio frequency interference.

    Technology ALWAYS has failures, like those at Three Mile Island [wikipedia.org], Fukushima Daiichi [wikipedia.org], and Chernobyl [wikipedia.org].

    Amazon drone delivery: nine ways it could go horribly wrong [telegraph.co.uk] (March 26, 2015)

    I don't want drones near where I live. Will drones be allowed near where Jeff Bezos lives?

    (Part of a comment I posted 18 months ago.)
  • Always X years away, for X years. Self driving and electric cars too [youtube.com]
    • We have had the electric motor technology and mechanical know how to make electric cars for over 100 years. It's just the battery tech that is holding things up. Even today the cost, power density, energy density, and design with sustainable materials are barely acceptable. Despite hearing about a new super battery every week, we haven't had a significant jump in tech since lithium rechargeables made thier debut around 2000, but rather slow incremental improvements.
  • by supercell ( 1148577 ) on Wednesday December 05, 2018 @05:52AM (#57751782)
    in 5 years? Myself and most other realized it was publicity stunt at the time. They got enormous press coverage.
    • by Anonymous Coward

      Yourself realized it, huh? Weird.

  • Every year about 1.5 million people are killed on roads in car accidents globally; times more a badly injured. These are figures consistent with a world war. You can check this statistics easily via a search.

    Even more people are affected by cars' toxic pollution, both the exhaust and the rubber dust. At the same time about 50% of all traffic is a delivery of some kind. Civil RPASs (remotely piloted aircraft systems) could free roads from this excessive traffic, to save millions of lives.

    However, the t
    • by 110010001000 ( 697113 ) on Wednesday December 05, 2018 @08:49AM (#57752024) Homepage Journal
      That has nothing to do with Amazon using drones. Amazon doesn't use drones because it wouldn't work and is a stupid idea. The technology isn't there.
      • by Max_W ( 812974 )
        I heard at a conference that the Lufthansa high rank official said that he has no doubt that in future cargo will be transported by airplanes without pilots. https://www.lufthansa-aerial-s... [lufthansa-...rvices.com] But for this a leadership is required.
    • Yes, driving is so risky no one wants to use a car..... oh, wait.
      • by Max_W ( 812974 )
        I am not against a car per-se. But roads are a limited resource. Why to use a car to transport some papers from one office to another in a city? It creates too much traffic, jams, over-pollution, etc.

        It can be done automatically by RPASs. All is needed a tiny helipad on a building roof and some leadership.
  • by mentil ( 1748130 ) on Wednesday December 05, 2018 @07:17AM (#57751872)

    Amazon probably figured out that actual rollout of drones won't be profitable. Items under 5LB are generally low price, low margin. Electronics are an obvious exception but that'd be a small portion of the deliveries. Sure you pay more for drone delivery, but the R&D/rollout costs are high enough it'd take a long time to be profitable, even if it only delivered high-value merchandise like electronics.
    The key question to Amazon is if someone who needs something ASAP will buy it via Amazon, or drive to a local store and buy it. Someone who can get to a store quickly is likely in the suburbs/city, so demand for drone delivery won't be so high there. In rural areas, population density versus drone range is so low that it won't be profitable to roll out in the country either.

    In other words, actual widescale rollout won't be profitable except maybe for small towns full of electronics nerds (who need that replacement CPU fan/SSD immediately) that are far away from electronics stores. What with some tech companies moving from Silicon Valley to random rural areas, these might actually exist, but probably not enough to justify the R&D. And they'd be betting no Fry's/Best Buy opens nearby. They could target night owls that need a replacement before the retail store opens, but this has to be a small portion of purchases (and they're betting the Fry's doesn't go 24 hour).

    • actual widescale rollout won't be profitable except maybe for small towns full of electronics nerds (who need that replacement CPU fan/SSD immediately) that are far away from electronics stores.

      I guess it depends on what exactly is meant by "electronics stores", especially after RadioShack died.

  • by DarkOx ( 621550 ) on Wednesday December 05, 2018 @07:44AM (#57751908) Journal

    The tech guys usually are not wrong they just believe time to mass market is shorter than it usually is. The first wave investors get burned the same way.

    Example in 99 IBM predicted in a Super Bowl ad that checkout free grocery stores were literally right around the corner. Here we are in 2018 and Amazon (Notably not IBM) has finally delivered a few test stores.

    Touch Screen Smart Phones. RIM/Microsoft/Handspring etc all tried it; with first gen stuff that really was not far behind iPhone 1 in terms of tech; just lacked polish. All are in the dust bin of history as far as those products go; Apple late to party road theirs to become the most valuable company on earth.

    You could say similar things about other tech; MITS never really exactly cleaned up on the Altair but the S100 market was huge for a while. How many Altos did Xerox sell? Not many compared to the number of Macintosh machines that rolled out.

    There is a tendency to bring tech out that falls just short of good enough for mass market. You tend to over look your babies flaws and you tend to justify the deficiencies. Its like most power doors on cars. Great idea super handy when you have big bag of groceries in your arms etc. The fist gen stuff in he late 70's 80's though was terrible - nobody had 37 seconds to stand there why their door opened. The people working on that stuff thought probably felt they'd solved the problems; until the market told them "not quite" not its a popular feature

  • Ah, the politician timescale ... sorta near but safely 9at the time) far away.

    I notice that true AI, the dying off of us old Republicans, and my big premium savings from Obamacare are a little overdue as well.

  • by Anonymous Coward

    Amazon's overhyped drone delivery service was shown on "60 Minutes" just before Christmas 2013. This was nothing more than Amazon promoting its brand and existing services to potential customers right before the biggest shopping holiday of the year. CBS's "60 Minutes" was complicit by giving Amazon that much free publicity and marketing. "60 Minutes" had lost a ton of credibility when their "rising star" young, pretty, blonde British female journalist got busted for airing a year-long investigation about

  • So it turns out that Bezos can not predict the future. Maybe he's just human.
  • legislation banning private ownership of guns if they want to be able to deliver packages with drones, otherwise too many "gun enthusiasts" will use them for target practice.

    Hillary Clinton and Barack Obama aren't coming for your guns- Jeff Bezos is.... and even the NRA/gun lobby (same thing) doesn't have the resources to stop him.

  • Flying cars and commuters with jet packs are blocking the drones' paths.

  • Amazon promised drone delivery.
    Verizon promised fiber to every home. ( They also promised not to break Tumblr )
    Google promised the same thing.
    Every new generation of politician promises to fix and clean up the system.
    Clapper promised the NSA doesn't spy on US citizens.
    Popular Mechanics promised us flying cars and jetpacks for all

    I could go on, but you get the idea.

    Life is full of unfulfilled promises. The sooner you understand that, the less disappointed you will be.

  • Older people know the hype because they actually understand the current limitations of technology, the speed of technological advancement, the cost to research and mass produce, the required cost for consumers, and then reasonable alternatives that already exist.

    - Flying cars
    - Jetpacks
    - Helicopters for everyone
    - Drone delivery
    - Personal automated drone cameramen
    - (Actual) Artificial Intelligence
    - Level 4/5 Autonomous Vehicles
    - 3D Printing EVERYTHING
    - Funding an "EV for the people" from the profits raised by

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