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EU Businesses The Almighty Buck

Big Tech Firms To Face 6% Fines If Breach New EU Content Rules (reuters.com) 42

Big tech firms such as Google and Facebook will face fines of up to 6% of turnover if they do not do more to tackle illegal content and reveal more about advertising on their platforms under draft European Union rules. Reuters reports: The EU's tough line, which is due to be announced next week, comes amid growing regulatory scrutiny worldwide of tech giants and their control of data and access to their platforms. EU digital chief Thierry Breton, who has stressed that large companies should bear more responsibility, will present the draft rules known as the Digital Services Act (DSA) on Dec. 15.

The Commission document on the DSA seen by Reuters defines very large online platforms as those with more than 45 million users, equivalent to 10% of the EU population. Additional obligations imposed on very large platforms are necessary to address public policy concerns and the systemic risks posed by their services, the document said. The tech giants will have to do more to tackle illegal content such as hate speech and child sexual abuse material, misuse of their platforms that impinges on fundamental rights and intentional manipulation of platforms, such as using bots to influence elections and public health. The companies will be required to publish details of their online advertisers and show the parameters used by their algorithms to suggest and rank information. Independent auditors will monitor compliance, with EU countries enforcing the rules.

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Big Tech Firms To Face 6% Fines If Breach New EU Content Rules

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  • Negligible cost of doing business for them... sigh

    • Negligible cost of doing business for them... sigh

      6% of turnover (presumably global) doesn't sound negligible. Facebook has a revenue of 70 billion (6% is 4.2 billion), with a profit of 18.7 billion. 6% wouldn't stop them being profitable, but that's a good chunk out of the profits.

      They could ignore it for sure and simply pay 4 billion a year to the EU, for sure, but I don't think it's a "cost of doing business" thing. For Intel with their risible 1 billion settlement, that definitely was. They crippled the

  • I wonder what the result would be if all ~195 countries put customized restrictions and penalties on those big tech companies?

    Nickel and dime then down into oblivion under a weight of laws and regulations?

    • by HiThere ( 15173 )

      Well, things seem to be headed that way. What one should expect is more nation-specific sites, with lots of other countries blocked...or at least where the company doesn't have any assets located in those "other countries". This doesn't strike me as all bad, but it sure isn't necessarily great.

    • Hopefully - the death of Google, Facebook, etc as we know them. For all practical purposes they are illegal entities - they apply USA law to everyone around the world and ignore local law.

      More likely - some form of franchise model like McDonalds. The local branch complies with the local law and it has a few hundred thousands or a few M users, not 45M. The parent company is in the Cayman islands or on an asteroid somewhere (in the near future) and firmly outside local jurisdiction.

  • by Sebby ( 238625 ) on Friday December 11, 2020 @08:22PM (#60821104)

    misuse of their platforms that impinges on fundamental rights and intentional manipulation of platforms, such as using bots to influence elections and public health

    My worry with this type of requirement is that it might lead to mandatory real-life identity proof when using a service, which would likely result in more privacy invasions.

  • Gotta get fingers deeper into that pie somehow.

    Follow the money. It doesn't lie. That this is about two completely unrelated issues shows it.

    • Sorry, Americans. You seem to confuse humanity with the Ferengis. But that's just you.
      Over here, it's a bit more what troglodyte has the biggest "club" in town.
      It's about things money can't buy. Like looking good in front of global substitute-daddy.

  • But, no free speech rights in Europe, so, whatever

    • by K. S. Kyosuke ( 729550 ) on Friday December 11, 2020 @09:58PM (#60821312)
      ...you mean except for the freedom of expression rights in UDHR, ECHR, and the constitutions of the respective European countries?
  • by BAReFO0t ( 6240524 ) on Friday December 11, 2020 @09:13PM (#60821228)

    In don't know how it's in your country, if I leave me front door open, and sleep naked in my front yard, andsomebody comes and steals my stuff and rapes me, I can be called a bit naive, but it's still him who goes to prison.

    Oh, and in any case, aren't it the police and government that fucked up, that we even have people in situation where they are both desperate enough and mentally damaged enough to think they should do that?
    So, in a sane world, wouldn't it be the thug who's getting a therapy, or ideally, much earlier, protection from what changed him into this a long time ago? And me being able to sue the government for failong to do its job?

    • ... protection from what changed him ...

      "I didn't become a theiving rapist, so he shouldn't either" is the usual response to your argument. A fixation on individual responsiblities means truisms like "It takes a village to raise a child", "Society works only when we work together" and "All lives matter" are dumped for "Only you can change your destiny", "self-made" and "Fuck you, I've got mine". The biggest blind-spot with this fixation is that much of human behaviour enables bad behaviour from the minority (*). We ignore that character flaw u

  • Free speech is a fundamental human right. Hate speech laws are inherently dangerous and will be used as political weapons. We've already seen this happen throughout history (usually leading to totalitarianism). What counts as hate speech is never clearly defined and changes with each generation. The goal post is constantly moved and new precedents only make that easier. Dystopias you see in sci-fi works don't happen overnight. It's an inch here and there. When Jordan Peterson is unironically used as an exam

    • Re: (Score:2, Insightful)

      by Anonymous Coward

      Moderating incorrect, hateful vile content on your own servers is in no way censorship.

      Private property rights is a thing.

      Tagging the orange turd's lies as such on Twitter is not censorship either, it is simply pointing out lies.

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