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Blu-ray Hits Key Milestone Faster than Standard-Def 280

An anonymous reader writes "Slashdot has already reported on the go-go sales for the 'Casino Royale' Blu-ray on Amazon, but now comes news that the same Blu-ray disc is the first high-def disc to ship 100,000 units within the United States. It took standard-def DVD eleven months to reach that retail milestone (in 1998 with 'Air Force One'), but with 'Royale,' the nine-month old Blu-ray format now has done it two months faster."
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Blu-ray Hits Key Milestone Faster than Standard-Def

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  • Great.... (Score:5, Insightful)

    by FunkyELF ( 609131 ) on Tuesday March 27, 2007 @12:54PM (#18503011)
    ...I'll get a blu-ray player when I can easily rip the movies and do what I want with them including making standard def dvd backups, or transcode it for my video iPod.

    Right now I can do a lot with standard def DVDs fairly easily. I'll need that functionality before I buy into any HD format. To me that functionality is worth a lot more than the extra resolution.
    • Re:Great.... (Score:5, Interesting)

      by karmatic ( 776420 ) on Tuesday March 27, 2007 @01:04PM (#18503189)

      I'll get a blu-ray player when I can easily rip the movies and do what I want with them including making standard def dvd backups, or transcode it for my video iPod.

      Well, it's a good thing you don't have to wait. [] Every disk released so far is cracked. They are going to take a stab at improving the protection, but companies have been doing that since DeCSS came out.

      And yes, I went out and bought a bunch of blu-ray disks after the cracks happened, for much the same reason.
      • by Goaway ( 82658 )
        They are going to take a stab at improving the protection, but companies have been doing that since DeCSS came out.

        Actually, they have not, as there was no way to fix CSS once it was broken. They just had to deal with it.

        A lot of lessons learned from that went into designing AACS, and it has many methods to deal with various kinds of breaks, including all that have been done so far. The battle over AACS is just beginning, and currently the ball is in the content producers' court. Future discs will not be cr
        • Re: (Score:3, Insightful)

          by brianosaurus ( 48471 )
          They consider that a feature, right? The movies you buy today may not play tomorrow. Screw that!

          As I said elsewhere, I'm not even getting into this fray until the DRM BS is over. I don't need a babysitter telling me where I can and cannot watch the movies that I buy. I'm also not into buying revocable rights that are controlled at the whims of greedy technophobes who think that me paying $20 of my hard-earned cash for their product is somehow ripping them off.

          Don't forget! Sony promised not to start us
          • by Goaway ( 82658 )
            They consider that a feature, right? The movies you buy today may not play tomorrow. Screw that!

            No, the movies you buy today will keep playing forever. However, the movies you buy tomorrow may not play on the player you bought today. However, the only reason this would happen is if you extracted the keys from your player and posted them on the internet.
  • I see shipped. I'd like to know how many were sold. On an interesting sidenote, how many of those sold were to be played on PS3s?
    • I see shipped. I'd like to know how many were sold. On an interesting sidenote, how many of those sold were to be played on PS3s?

      This kind of reminds me how at one LPs were certified gold or platinum based on units shipped, not sales. This led to some interesting "gold" and "platinum" certifications where certain LPs were shipped by the boxcar and returned unsold by the boxcar. The Bee Gees and Peter Frampton (and others) soundtrack to the movie of _Sgt. Pepper's Lonely Hearts Club Band_ is probably the
    • That is definitely an interesting bit. DVDs were slow on the uptake because the initial round of players were in the $600-$1000 range, ad the movie offerings were pretty sparse. I was a early adopter, and I remember buying my overpriced player, then wishing there were more movies available for it. For a while I was buying practically every movie they released just so I'd have *something* to watch.

      This time around Bluray got some bonus hardware sales by bundling in the PS3. Now everyone with a PS3 is sit
  • Faster? (Score:5, Interesting)

    by Intron ( 870560 ) on Tuesday March 27, 2007 @12:56PM (#18503051)
    The US population in 1998 was 270M, but 298M today, so one would expect a new format to hit some arbitrary number 10% faster, other things being equal.
    • Re:Faster? (Score:5, Funny)

      by morgan_greywolf ( 835522 ) * on Tuesday March 27, 2007 @01:02PM (#18503161) Homepage Journal
      Well, it's 2 months faster -- 11 months - 2 months = 9 months or almost 20% faster.

      Wait, my keyboard is being taken ove----

      Great! So now we can say that Blu-Ray hit the 100,000 unit milestone at almost twice the rate of population growth since 1998! Thanks, Intron!
                                                                            -- The Sony Marketroids
    • by douglips ( 513461 ) on Tuesday March 27, 2007 @01:02PM (#18503163) Homepage Journal
      This reminds me of all the whiners saying that in the 2000 US presidential election that Al Gore got more votes "than any president in history except Ronald Reagan".

      My response was that Ralph Nader got more votes than Abraham Lincoln.
      • by kisrael ( 134664 )

        Well, Gore got more votes than the guy who got awarded the office; that's the counterintuitive bit.

        It still feels like we got a president based on the rounding error that is the electoral college.
        • If everyone upset with that were to take up letters to congress asking them to amend the constitution to get rid of that antiquated electoral college, I wonder if they would ever do it?

          Presidental candidates like having to concentrate campaigns in selected states since they modify the final outcome more than predom. blue/red states or states with low populations. That way they also get to pander to said states with promises of subsidies and how they're so totally awesome and the union wouldn't be the same w
          • The problem is that congress can't amend the constitution on its own - amendments have to pass 2/3 of the state legislatures as well, and more than 1/3 of the states have something to lose from seeing it go away. The electoral college is also a money-saver for both parties (at the expense of truly national elections and the spirit of representative democracy in general), as presidential campaigns can be restricted to a handful of battleground states instead of being truly national (I lived in New York City

        • Well, Gore got more votes than the guy who got awarded the office; that's the counterintuitive bit.

          It still feels like we got a president based on the rounding error that is the electoral college.

          OT of course, but if you don't count the dead that voted, the same can be said of Kennedy and Nixon in '60.

      • by samkass ( 174571 )
        Yup, and Bush's "overwhelming" 51%-to-49% win in 2004 which gave HIM "more votes than any president in history", except that Kerry is now in 2nd place, having earned more votes than Gore or Bush did in 2000, or anyone else in history except Bush. Population increases.

        However, the US population has only gone up 10% since DVDs were introduced, and this is 20% faster. Add the fact that a lot fewer people have HD-capable sets today than had DVD-capable sets back then, and the Blu-Ray adoption rate looks unusu
        • What's a DVD-capable set? Are you referring to a TV set? I curious about the number of installed TVs in 1998 that didn't have a composite video input. Anyway, the Atari 2600 came with an adapter for that years ago, so I doubt that was a real problem.
          • I curious about the number of installed TVs in 1998 that didn't have a composite video input.

            It was probably pretty high -- I know my parents still have an old VHF/UHF set sitting around in an extra bedroom, and almost 10 years ago there were probably a lot more.

            However, the problem of TVs without composite inputs was basically solved during the 70s and 80s by VCRs. They built a RF modulator into them so that you can hook it up to your TV and just tune to Chan. 3 and see whatever the VCR is currently puttin
    • Re:Faster? (Score:5, Interesting)

      by Lumpy ( 12016 ) on Tuesday March 27, 2007 @01:10PM (#18503239) Homepage
      Funny part is the number of homes with a HiDef set is remarkably low compared to their supposed adoption rate. MOST people that have a hidef set only have a 720P set which makes standard DVD's look utterly fantastic compared to the crap on your Cable TV and only slightly better when running a blu-ray movie through it. People that own 42" and smaller will not even notice a difference between a blu ray and standard HDDVD with a line doubler running.

      Until people can get 1080 native sets for reasonable prices or they atart buying the 50+ inch size sets there really is not going to be the adoption rate they think they are getting. Almost none of the customers at the company I work for want HDDVD or Blu Ray after we go an demo it in their theater. We demo on their gear and a 1080 projector. when they see the higher end projector they are all over it until a price is quoted, then they say "we will wait a couple of years, our current setup is fine." They do not like having to throw away a $10K-$20K 720p projector and buying a similarly price 1080 projector plus all their content, plus player, etc....

      • Re: (Score:2, Informative)

        by PRMan ( 959735 )

        This is so untrue. My brother has a 27" 720p HDTV and you can EASILY tell the difference between an upconverted DVD and HD.

        It is absolutely true with my 50" 720p.

      • You're saying you can't tell the difference between 640x480 and 1280x720 on, say, your computer monitor? You need to make an appointment with an eye doctor.

        I can easily see the difference between 720p and 480p on a 42" plasma.
      • by elrous0 ( 869638 ) *
        I have a 42" 720p set and can assure you that the difference is VERY evident between HD-DVD and standard def. There is no contest.

        I'm not sure where people get this "You have to have a 1080p set with a 60" screen to spot the difference" nonsense. 720p looks stunningly better than 480p. You would have to be blind (or viewing it on a 14" TV) to miss the difference.

    • I would think that this also has to do with the fact that the format, although new, is still somewhat familiar in terms of the media (looks like a DVD).

      When the switch from VHS to DVD occurred (lets pretend Laserdisc never existed) people were going from a big plastic rectangle to a small shiny disc. I would expect some hesitancy there, even though people were accustomed to CDs at that time. But now the change is very small, a Blue Ray disc looks very much like the tried and true DVD disc.
  • 9 Years Later (Score:5, Insightful)

    by moore.dustin ( 942289 ) on Tuesday March 27, 2007 @12:57PM (#18503073) Homepage
    Technology adoption has grown dramatically since that time. This is similar to the Vista outselling XP story. The truth is, since XP came out the PC market grew by a huge percentage, thus making the Vista sales claim bunk.
    • This is similar to the Vista outselling XP story. The truth is, since XP came out the PC market grew by a huge percentage, thus making the Vista sales claim bunk.

      The take-off point was Win 95 not XP.

      "In the marketplace, Windows 95 was an unqualified success, and within a year or two of its release had become the most successful operating system ever produced." Windows 95 []

      The mid-line consumer PC rated and sold for Vista Premium or Ultimate is a very sophisticated product.

      In the same sense that the Bl

  • No surprise (Score:5, Interesting)

    by TechyImmigrant ( 175943 ) * on Tuesday March 27, 2007 @12:57PM (#18503075) Homepage Journal
    Could it just be that Casino Royale is a better film that Air Force One?
    • Re: (Score:3, Insightful)

      by ceeam ( 39911 )
      Much more probably is that there are only a handful of BR releases now and people want to buy something to play on their new expensive players.
    • Re:No surprise (Score:5, Interesting)

      by Coco Lopez ( 886067 ) on Tuesday March 27, 2007 @01:42PM (#18503763) has Air Force One at 77% fresh, vs. Casino Royale at 94% fresh.

      Casino Royale is a 17% better movie, which directly explains the roughly 17% faster selling rate.

      What it doesn't explain is why Slashdot has been running so many stories direct from the Sony marketing department lately...

    • Yes, to an extent. They're trying to make the claim that penetration/adoption of blue-ray is going faster based on the correlated factoid that X movie shipped more units on the blue-ray platform. Keep in mind that the movie was also released on DVD, so the implication is that more people chose to get it on the newer platform over the older platform.

      The problem is the fact that they used a hard solid number to compare the two rather than a percentage per capita for instance. You have the factor of nation/
  • if you count in Blu-ray discs shipped in the form of PS3 games.
    • Re: (Score:3, Funny)

      by Mattwolf7 ( 633112 )
      Actually probably not, if you haven't heard PS3's aren't selling
  • by Grashnak ( 1003791 )
    You mean more people bought Casino Royale, a widely acclaimed addition to the ever-popular James Bond pantheon than bought Air Force One, an implausible ho-hum action movie made with a cookie cutter? I am shocked!
  • by Itchyeyes ( 908311 ) on Tuesday March 27, 2007 @01:06PM (#18503201) Homepage
    If by key you mean some random arbitrary metric of the success of the format, then I suppose the title is accurate. If you mean a milestone with actual meaning, then I think the title is a little misleading.
  • Shipped? (Score:2, Funny)

    Yeah, I'll bet that all those shipped Blu-ray discs are sitting at hundreds of Best Buy stores, right next to the towers of Playstation 3 systems.

  • by WarwickRyan ( 780794 ) on Tuesday March 27, 2007 @01:11PM (#18503263)
    ... with each PS3 sold.

    All this says is that a number of PS3 owners have registered online for their 'free' disk.

    It's like Nintendo claiming to have won the console wars because of the 1-1 sales of Wii Sports..
    • My PS3 did nto come with a blue ray movie Or a voucher for one. Not all packages sold had a free movie or a voucher.
  • Vista me this (Score:3, Insightful)

    by happyfrogcow ( 708359 ) on Tuesday March 27, 2007 @01:13PM (#18503285)
    And Vista has beat XP's numbers for the first month. What's the significance? Not much.
  • Accidental? (Score:4, Insightful)

    by sexyrexy ( 793497 ) on Tuesday March 27, 2007 @01:13PM (#18503293)
    Given that some disappointingly high percentage of people don't even know what the hell Blu-Ray or HD-DVD are, much less the difference or that they don't work in normal DVD players, how many of these orders were actually intended to be SD-DVD purchases?
    • More than a few, I'm sure. My mother actually bought the HD-DVD version of a movie, because she knew she had HDTV and a DVD player and assumed that it would work. And I'm not sure if I'm just going easy on her because she's my mom, but it seemed like a perfectly reasonable mistake for a layperson to make.
    • I was under the impression that many HD-DVD disks have a standard def side on them. When I heard this, I just about went out and bought one ... as at the very least it means you'll only be screwed out of the difference in the price difference between the HD and SD versions.

      I would have though the HD-DVD marketers would be pushing the format based on this, but they don't seem to be marketing it that much at all.

    • by guidryp ( 702488 )
      I expect this happens a lot more with HD-DVD. I first thought Blu Ray was an inferior name, now I think it is better that it is names so different to normal DVD.
  • Well..... (Score:2, Insightful)

    by phoenixwade ( 997892 )
    Probably gonna get modded badly for this, but....... I've yet to see a real reason to care. My level of Apathy on the Blu-ray / HD-DVD thing is so high that, um, I'm not even interested in a witty euphemism.....

    It's a marketing spin, and maybe, just maybe, Sony won't repeat the betamax/minidisk/whatever format stumbles they've done in the past. But, based on the companies history alone, you'd get good odds that blu-ray ends up a niche market product.
  • by ip_freely_2000 ( 577249 ) on Tuesday March 27, 2007 @01:18PM (#18503375)
    ..until they get the Blu-Ray v. HD DVD settled. Or I can buy a player that supports both formats for about $200.

    Wake me up when that happens.
  • The price of blue lasers have come down too.
  • by DeadboltX ( 751907 ) on Tuesday March 27, 2007 @01:28PM (#18503543)
    This article [] states that Sony was GIVING AWAY 500,000 copies of Casino Royale on Blueray to the first 500,000 people to register their PS3 after the European launch of the PS3, which was on March 23rd.

    So how many people actually "bought" the movie?
  • ...considering how a lot of places bundled this movie with the PS3. What about the OTHER blu-ray movies that have been sold?
  • How long before they begin to offer new movies ONLY on the new discs thus forcing us old timers to "upgrade or die"?

    I have no use for this new hi-def stuff. My old legacy dvd players and TV's work fine, thank you very much and I don't and won't shell out for new equipment, period. People throw away old CRT TV's all the time, I just pick them up from the curb, repair them and "watch on".. It will be many years before I run out of old style legacy CRT's. I get them for free and it costs me just about as m
    • yeah, and you kids get off the grass too!

      sorry couldn't help myself... :)
    • If rental stores are any guide, it'll be a 5 to 7 years before you see DVD's disappear from stores completely. I remember I got my first DVD player around 97 or 98, just when DVD's were starting to show up in the movie rental places on a little shelf. Now, you'd be hard pressed to find a VHS in a rental store and it's been like that for quite a while.

      Still, your resistance to change attitude doesn't hold any water. You seemed to have ditched your VHS players for DVD with no problems and I expect around

    • Re: (Score:3, Interesting)

      by benzapp ( 464105 )
      I can't even begin to count how many worthless posts I've read like this on slashdot since I started reading this site in 2000. Mod this post down! The same can be said of every technological advancement since the wheel. Who gives a fuck what people think who don't see the need for a technological advancement? No one with a brain, that's for sure.

  • hmmm (Score:3, Insightful)

    by linuxpng ( 314861 ) on Tuesday March 27, 2007 @01:44PM (#18503797)
    for one.. the article and sony announcement do not say "in the US", just shipped. As another person pointed out Sony is giving away 500,000 copies for registering your PS3 in europe. opean-ps3-owners-get-casino-royale-for-free/ []
  • Yawn... (Score:3, Informative)

    by spiritraveller ( 641174 ) on Tuesday March 27, 2007 @01:50PM (#18503909)
    This is even less impressive than Microsoft's claim that Vista is selling faster than XP did.

    And it suffers from the same oversight...

    That is, it fails to take into account the increases in market volume and buying power which would make it a useful comparison and instead uses the same raw number to compare two very different markets in two different eras. That raw number of 100,000 doesn't mean the same thing at the dawn of the DVD player as it does now at the dawn of the "BluRay player."

    A useful comparison would consist of a ratio or percentage adjusted to take those differences into account. But it's obvious that an honest comparison isn't going to impress anyone.

    After 12 years (I'm making an educated guess here), all they can say is that they beat the same raw number of purchases by 2 months?!?!

    There's an old saying... "you can't polish a turd."
  • How does this number compare with the standard def sales of Casino Royale? Does this in any way show that Blu-ray is actually catching on? Could it just be that Bond has a larger appeal to everyone who already owns a Blu-ray player? How many people are purchasing the movie along with a player (which would indicate that the movie is drawing new customers)?

    Could it just be that people finally have a compelling reason to actually purchase a hi-def format movie?
  • Nice standard Slashdot proofreading!
  • by A_Non_Moose ( 413034 ) on Tuesday March 27, 2007 @01:52PM (#18503941) Homepage Journal
    there are no blueray hddvd usenet gr... (user is duct taped to chair and muzzled by greybeards)#*&^$)No Carrier.
  • There's not exactly a vast range of choice for Blu-ray owners, is there?

    I think some form of Bayesian analysis is in order to adjust the stats so they're fair. I suspect just comparing straight numbers is highly skewed.

  • Maybe people are buying the BluRay version because the DVD version of Casino Royale is hideously broken.

    Watching the movie on my Mac Pro with a moderately priced receiver and speakers, the audio level drops were so distracting it was hard to watch the movie. The first one I noticed was during Audioslave's intro song during the animation. It continued to happen throughout the movie. In action scenes, music would be loud, and just before a punch, the audio level would drop to 1/2 or less, and then slowly b
  • The public are now switched on more than ever before. I can't describe it properly because my degree maths is fucked (reminds me of marge simpson saying how she'd never been able to calculate everyday calculus problems...).. But Log? Fuck modern day statistics, they'll always be out of tune with the last gen.
  • Meaningless numbers (Score:3, Informative)

    by Slashdot Insider ( 623670 ) on Tuesday March 27, 2007 @07:20PM (#18509243)
    UMD's shipped a ton too. How'd they sell? Oh right, so many people bought them that retailers pulled them from store shelves to reclaim shelf space.

Order and simplification are the first steps toward mastery of a subject -- the actual enemy is the unknown. -- Thomas Mann