An anonymous reader writes "YouTube has already live-streamed a number of popular concerts, sporting events, and interviews, but most were one-time deals. Now Google wants to crank it up a notch, and has announced YouTube Live. YouTube Live integrates live streaming capabilities and discovery tools directly into the YouTube platform. From the announcement: 'Today, we'll also start gradually rolling out our live streaming beta platform, which will allow certain YouTube partners with accounts in good standing to stream live content on YouTube. The goal is to provide thousands of partners with the capability to live stream from their channels in the months ahead. In order to ensure a great live stream viewing experience, we'll roll this offering out incrementally over time.'"