Nate the greatest (2261802) writes Sony has decided to follow up closing its ebook stores in the U.S. and Europe by getting out of the consumer ebook reader market entirely. (Yes, Sony was still making ereaders.) The current model (the Sony Reader PRS-T3) will be sold until stock runs out, and Sony won't be releasing a new model. This is a sad end for what used to be a pioneering company. This gadget maker might not have made the first ebook reader but it was the first to use the paper-like E-ink screen. Having launched the Sony Librie in 2004, Sony literally invented the modern ebook reader and it then went on to release the only 7" models to grace the market as well as the first ereader to combine a touchscreen and frontlight (the Sony Reader PRS-700). Unfortunately Sony couldn't come up with software or an ebook retail site which matched their hardware genius, so even though Sony released amazing hardware it had been losing ground to Amazon, B&N, and other retailers ever since the Kindle launched in 2007.