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United Kingdom Software Technology

Big Ben Brought Back To Life Through Snapchat AR Lens (gizmodo.co.uk) 29

An anonymous reader quotes a report from Gizmodo: It's not a great time to visit the UK as a tourist. Besides all the Brexit nonsense and the December weather, one of our greatest tourist spots is under scaffolding and silent. Poor old Big Ben (and its Elizabeth Tower) are undergoing refurbishment at the moment, so there's not much to see if you want to snap a photo of the famous view. Snapchat's decided the way to fix this is with a Westminster-specific Snapchat Lens. When you activate the lens and point the Snap camera at the tower, the scaffolding peels back and Large Benjamin is there in all his glory again. Eitan Pilipski, VP of the Snap Camera Platform, said in a statement: "We are thrilled to unwrap Big Ben for our Snapchat community in London. This holiday, we wanted to showcase the imaginative power of Snap's Augmented Reality experiences by deconstructing the scaffolding around Big Ben -- at least for a few special moments. We believe that every great AR experience reveals new possibilities. Our goal was to bring together the most cutting edge mapping and imaging technologies to create the kind of unique, location-specific experience that only Snap -- and perhaps Father Christmas -- can deliver."
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Big Ben Brought Back To Life Through Snapchat AR Lens

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  • Considering that "Big Ben" is actually the name of one of the Elizabeth Tower Clock's components: the largest of its five bells. Since this is inside the tower, that filter gives your phone the power to see through limestone.

    • Sigh, your pedantry has been noted and filed in the big bin where it belongs.

      "Big Ben" is commonly used to refer to the tower just as much as the bells themselves. Hell type Big Ben into Wikipedia you not only get a picture of the tower first, but this declaration that it's commonly used to refer to multiple things as the first line on the Wiki.

      Or maybe you prefer a more legitimate reference like the UK Parliament's page: https://www.parliament.uk/bigb... [parliament.uk]
      First line: "The name Big Ben is often used to descri

  • by sad_ ( 7868 )

    you have a chance to take an original picture, but no, you need to have one just like everybody else - and it's not even real!
    might just as well take one in front of a green screen and photoshop the background.

  • I finally visited England this past August, first time I've ever been out of North America (unless you include Jamaica), and I've been an anglophile for a long time. It was fantastic.
    I had no idea however that the tower was going to be *totally* covered in scaffolding when I got there, so yeah, the disappointment is real.
    Sure, you got the Tower, Tower bridge, the wibbly-wobbly bridge, St. Pauls, Trafalgar Square, and a number of other landmarks, but that is the one that really seems to say, "London", the re

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