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United States

FTC Takes on Subscription Traps With 'Click To Cancel' Rule (reuters.com) 49

The U.S. Federal Trade Commission adopted a final rule on Wednesday requiring businesses to make it as easy to cancel subscriptions and memberships as it is to sign up, in the agency's last major rulemaking before the Nov. 5 election. From a report: The "click to cancel" rule requires retailers, gyms and other businesses to get consumers' consent for subscriptions, auto-renewals and free trials that convert to paid memberships. The cancellation method must be "at least as easy to use" as the sign up process. FTC Chair Lina Khan said in an interview that the rule is an overdue response to a rising number of consumer complaints about situations in which it is "extraordinarily easy to sign up for a subscription, but absurdly difficult to cancel."

"Companies shouldn't be able to trick you into paying for subscriptions that you don't want," Khan said. The rule prohibits requiring consumers who signed up through an app or a website to go through a chat bot or agent to cancel. For in-person signups, companies must provide means to cancel by phone or online. "The pandemic brought to the surface just how businesses are making people jump through endless hoops," Khan said. Requiring in-person cancellations while the businesses themselves were closed "really highlighted the absurdity of these practices," she said.

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FTC Takes on Subscription Traps With 'Click To Cancel' Rule

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  • KHAAAAAAAAAAN (Score:3, Insightful)

    by Iamthecheese ( 1264298 ) on Wednesday October 16, 2024 @11:14AM (#64869205)
    This is fantastic news. I hope she can get more done before the Trump presidency ousts her. The FTC has been toothless and craven for too many decades before this.
  • Efficient markets (Score:5, Insightful)

    by Iamthecheese ( 1264298 ) on Wednesday October 16, 2024 @11:25AM (#64869255)
    This may actually help the subscription business model. I know I've refused things I would have signed up for because I knew they would be virtually uncancellable. Of course there's the additional market lubrication. And someone who wants a gym subscription or meal service is likely to go with one or another, this doesn't remove the actual demand.
    • by Bert64 ( 520050 )

      Exactly this, i always look at the unsubscribe process *before* signing up for anything. If the unsubscribe process is unnecessarily difficult then i won't sign up at all. If there's a simple "cancel" button in the web interface then i'm quite happy to give the service a try.

      • Companies sometimes change things on you afterwards. Such as reducing the day/hours for the agents you have to call to cancel. It may be 24/365 when you sign up, but could still change.

  • by SmaryJerry ( 2759091 ) on Wednesday October 16, 2024 @12:02PM (#64869343)
    They would only accept a cancellation via e-mail, then once you cancelled via e-mail they wouldn't let you for a full extra year, then when I disputed the charge on a credit card, they rebilled it again, then I even changed my credit card # to be rid of the them, they claimed to be a "utility" and abused the bank's automatic processing of utilities for updates of credit card number to bill again. We are talking about a make-up sample box claiming to be a utility. It was the most difficult process.
  • by Hoi Polloi ( 522990 ) on Wednesday October 16, 2024 @12:14PM (#64869391) Journal

    I've avoided products and services because they are subscriptions. 9/10 you forget about them, they jack up the cost in an email that disappears in your spam folder, etc. They make subscribing very easy but leaving can be an Easter egg hunt. I keep a close eye on my CC reports though and I catch subscription bloat but I doubt most people track these things. I wonder if it should be a practice to claim your CC card was stolen and get a new number once a year to clear things out.

    • Every month, I go through what bounced off my credit cards, and see what happened. If I can't easily cancel an account, I hire a lawyer to do a C&D on the firm. Usually because they got served legal paperwork, they cancel the account and blacklist me forever because of the company standard in most companies to kick out as far as possibly anyone lawyering up. This is a last resort, but it is a lot cheaper than blocking some subscription, then finding they have destroyed your credit, perhaps doing "sew

      • I canceled a card from my mother, and she had already gotten several calls from the credit card company's fraud division because many purchases looked like scams (they were). I talked to them on the phone for a bit, we got everything canceled, all charges disputed, it's all cleaned up. But... every few weeks she gets email from the credit card company with special offers, all appearing as if some division hasn't realized she no longer has a card.

    • by hwstar ( 35834 )

      Correct.

      The best solution is to avoid subscription services automatically paid via credit card and bank accounts wherever possible.

      The world is becoming enshitified with all of these subscription services.

      Take the time to do "whatever the product or service requiring a subscription" yourself.

      Now, some subscriptions are unavoidable such as utility bills, insurance, child day care, etc. But those industries are already regulated.

    • Yup, cleaning up some of my mothers finances, I'd run across stuff that was a subscription that she complained about. "Why are they sending me this?" Trying to cancel was very difficult - they didn't have an easy to use web page, and there was no phone number to call, so I just returned the package unopened at the post office, the credit card had already been canceled. These companies were already skirting the law by selling "supplements" with undisclosed "patented formulations", and they wanted to send

  • A decade ago I had to fight it out with both Frontier and Dish to cancel the landline and the satellite TV respectively. I had to cancel a credit card to break auto renewal to Scientific American. I currently have a Chase credit card that seems to be uncancellable unless I dedicate considerable time to waiting on hold. So I reported the card stolen and then never activated the replacement. After two years they still haven't cancelled the card or even enquired about it.

    So there is still more work to be done,

  • by DrXym ( 126579 ) on Wednesday October 16, 2024 @01:44PM (#64869665)

    ... an affirmative consent to autorenew. i.e. if I receive a 30 free trial, or sign up for 3 months to some service, they have to ask me to affirm whether I want to autorenew or not when the subscription expires. i.e. I, the user must click yes or no. And I should not be penalized for selecting the no option. i.e. there must be no incentive of any kind for choosing to say yes.

  • we can't let government interfere with these companies' freedums! the free market wants it to be hard to unsubscribe so that's how it should be :D
  • Didn't a federal judge just say recently that agencies couldn't pass stuff like this, and congress had to do it?

  • The supreme court struck down the "Chevron Deference" for Federal Agencies. This took away an important tool for agencies to regulate things such as this. It basically means that if there is any ambiguity in the agencies charter on what they're allows to regulate, a new regulation can be challenged in court. The only way this would fail is if Congress updates the agencies charter to cover it. So t's have to be crossed and i's have to be dotted for a regulation to hold up.

    Since the US congress and the Senate

  • AOL ("You've got mail!") was all the rage like 25yrs ago. I think they sent a CD (or multiple) to just about every household in the US to sign up. They made it easy peasy to install, pay and use. But holy crap they made it impossibly frustrating (deliberately so) to cancel. My own experience were multiple calls to cancel the service. Each time they would keep you on the phone while they tell you why you should not. It was a ploy to get you completely frustrated and either just hang up or mad enough to get
  • Say what you like about paypal, but using it for payments always make un-subscribe simple.

  • Hopefully next up will be making gym memberships as easy to cancel as they are to join.

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